Apr 27, 2012
The book suggestion of this week is really interesting especially for us designers that have to reach audiences with our work by trying to understand their needs. The book is called 50 Psychology Classics: Who We Are, How We Think, What We Do; Insight and Inspiration from 50 Key Books.
With 50 Psychology Classics: Who We Are, How We Think, What We Do-Insight and Inspiration, Tom Butler-Bowdon introduces readers to the great works that explore the very essence of what makes us who we are. Spanning fifty books and hundreds of ideas, 50 Psychology Classics examines some of the most intriguing questions regarding cognitive development and behavioral motivations, summarizing the myriad theories that psychologists have put forth to make sense of the human experience. Butler-Bowdon covers everything from humanism to psychoanalysis to the fundamental principles where theorists disagree, like nature versus nurture and the existence of free will. In this single book, you will find Carl Jung, Sigmund Freud, Alfred Kinsey, and the most significant contributors to modern psychological thought. From the author of the bestselling 50 Self-Help Classics, 50 Success Classics, and 50 Spiritual Classics, 50 Psychology Classics will enrich your understanding of the human condition.
"At long last a chance for those outside the profession to discover that there is so much more to psychology than just Freud and Jung. 50 Psychology Classics offers a unique opportunity to become acquainted with a dazzling array of the key works in psychological literature almost overnight." --Dr Raj Persaud, Gresham Professor for Public Understanding of Psychiatry "This delightful book provides thoughtful and entertaining summaries of 50 of the most influential books in psychology. It's a 'must read' for students contemplating a career in psychology." --VS Ramachandran, Director, Center for Brain and Cognition, University of California, San Diego "A brilliant synthesis. The author makes complex ideas accessible and practical, without dumbing down the material. I found myself over and over thinking, 'Oh, that's what that guy meant.'" --Douglas Stone, lecturer on law at Harvard Law School and co-author of Difficult Conversations "Butler-Bowdon writes with infectious enthusiasm. He is a true scholar of this type of literature." --USA Today