DUPONT: It's What's Inside

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This week I posted a lot about photo-manipulation and Photoshop. I will probably spend some time this weekend playing with Photoshop to create something new, but to finish the week I want to share another great project by the Ars Thanea folks. The project is titled DUPONT: It's What's Inside and it's another great example of attention to detail and flawless execution.

Make every bite matter more - DuPont Nutrition & Health, Ogilvy & Mather New York partnered up with Polish Agency Ars Thanea to bring their ideas for heightening food quality awareness.

For more information check out http://www.arsthanea.com/

  • Client: DuPont Nutrition & Health
  • Global Communications Leader: Ruth Farrell
  • Brand & Internal Communications: Sarah-Jane Jumppanen
  • Communications Manager: Barbara Robleto
  • Agency: Ogilvy & Mather NY
  • Global Creative Director: David McMillan
  • Associate Creative Director: Melissa Evans
  • Group Account Director: Rasika Narang
  • Account Supervisor: Dory Giannos
  • Content Producer: Jessica Fiore
  • Production Studio: Ars Thanea
  • Executive Creative Director: Peter Jaworowski
  • Producer: Aleksander Kmiecik
  • Art Director: Karol Klonowski
  • Photographer: Szymon Świętochowski
  • Photo Production: Bartosz Cerkaski
  • Lead 3D Artist: Anna Mierzejewska
  • Modeling: Łukasz Skurczyński, Jakub Włodarczyk, Anna Mierzejewska
  • Texturing: Jakub Włodarczyk, Łukasz Wiktorzak, Marcin Kowalski, Anna Mierzejewska
  • Shading: Anna Mierzejewska, Paweł Szklarski, Piotr Nowacki, Jakub Włodarczyk
  • Retouch: Piotr Frączkowski, Karol Klonowski, Marcin Kowalski, Łukasz Wiktorzak
  • Business Unit Director: Marcin Molski
  • Food Stylist: Joanna Sikora
  • Mockup Artist: Jarosław Polowiec
  • Agent: Bernstein Andrulli Matthew LeBaron

Written by

Fabio Sasso

I'm a Brazilian product designer based in Oakland, California currently working for Google as a Staff Designer. I am also the founder of Abduzeedo, an award-winning digital publication about design and a personal project that has become the source of inspiration for millions of designers and enthusiasts.

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