October 16, 2008 from abduzeedo's blog
A few days ago Daniela wrote a post with some incredible custom designed shoes, and today Bruno Fujii sent me a link to a post with some even more incredible designs with sneakers. These images are from a collaborative project from adidas Originals and Lifelounge, called All Day I Dream About Sneakers.
All Day I Dream About Sneakers is a new collaborative project from adidas Originals and Lifelounge, inspired by the brand’s avid creeds of ‘Impossible Is Nothing’ and ‘Celebrate Originality’. The project showcases the story and kicks created by the world’s original sneaker freak, Herr Fritz Träumer – a mythical and enigmatic sneaker designer who dedicated his lifetime to constructing the most original range of sneakers ever seen. ...
During his career as a designer for adidas, Fritz Träumer privately filled dozens of notebooks with his plans to create the most original sneakers the world had ever seen. Not content for a sneaker to remain simply athletic or aesthetic, Träumer dreamed beyond the realm of what is even thought possible today. More than thirty of his notebooks have been recovered by adidas from the depths of various estates, along with a precious and secret collection of seemingly impossible sneakers that Träumer quietly made into realities. Herein lays an inspirational portrait of a visionary of vast proportions, a celebration of his mesmerising range of sneaker creations and, perhaps, the precursor to an unrestricted future of sneaker design.
Via Lifelounge.com
