Rawganique Package Design

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Handmade design is a super sweet style. It gives products that rustic feel and adds a notion of humanity to it... add a slogan like "made by humans to humans" and you're set to go.

Peltan-Brosz, a design agency from Budapest came up with package design for Rawganique, a handcrafted products manufacturer based on Canada. Check it out!

Rawganique Package Design

We were commissioned to create their new visual identity. We made a system that is strict with its logo and font. But like nature itself from where the firm has its most inspiration the identity had to be more opened and closer. That is why in order that the identity is one in every way and reflects the new lifestyle that the firm proclaims we thought of using something personal like handwriting."

Rawganique Package Design

Rawganique Package Design

Rawganique Package Design

Rawganique Package Design

In handwriting we saw the presence of the personal touch to each product, it gives the impression of a custom made material, it breaks away from commerce and conventional and it is modern. So we devised a custom typeface for Rawganique, that due to modern printing technique we could create more versions of written words on labels. In this way almost all labels differ form one another, because every label set on the offset printing sheet is different from one another in terms of typeface and pattern crop to."

Rawganique Package Design

Rawganique Package Design

Rawganique Package Design

Rawganique Package Design

Rawganique Package Design

To see more of this great package design project, please visit Packaging of the World. There you'll find many more great examples! Cheers. :)

Written by

Paulo Gabriel

I'm Paulo Gabriel, a Publicist by degree and Front-end Developer/Designer by passion with a taste for the meaningful and emotional. Here at Abduzeedo, I always try to bring you only amazing content, things that mean something for me and for those around me.

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