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RWL Rebranding

RWL Rebranding

This year we're aiming to feature more work in the realm of branding and visual design. Perhaps you've noticed that we have been sharing more visual identity systems, editorial design and branding work in general. Today, we're thrilled to share the work that Siyan Ren shared on his Behance profile showcasing the redesign of agency Rocket Wagon Lab's website. The founder of the RWL, Mr Skylar Roebuck reached us at the mid July 2015 for a design service of his starting-up design agency. The agency, named Rocket Wagon Lab, which offers at every level of a product’s lifecycle from prototyping and finding product market fit to building a robust API for a global deployment that can handle 100K - 1M users every month. RWL can also create interactive and engaging experiences for brands and businesses. YAMA Design Lab will join this project as a third party design agency, which will provide design services as Branding Design, and follow-up web design. Siyan Ren is a designer based in San Francisco, California. For more information check out http://yamadesignlab.com/

Vognmargergade Packaging Design

Vognmargergade Packaging Design

For a fresh change we start the week with some packaging design inspiration. The project we share today is from Muggie Ramadani and Nicolas Fuhr from Copenhagen, Denmark. The package is for grooming products from a traditional barbershop, The Vognmargergade. They launched a series of products and from the branding and packaging, I can definitely say it looks perfectly on point for their particular audience. Based on decades of heritage, the barbershop on Vognmagergade combines the legacy of 1937 with modern male grooming. This creates an authentic barbershop experience that makes it the most popular shave and cut in Copenhagen. The Vognmargergade barbershop recently launched a series of products, from aftershave and hair products, to shaving accessories, that embody modern masculinity. For more informaction about Muggie check out his website at http://www.muggieramadani.com/ - for Nicolas visit http://www.nicolasfuhr.com/

Wyoming Air Company

Wyoming Air Company

It's April 1st, the day where we should fool ourselves a little for a change. Instead of looking at what major brands are doing, we took a closer at the Wyoming Air Company, watch the video to see what is it all about. What I've enjoyed the most about this project is the care to every single detail which makes it even more convincing. A fun & beautiful production by TMBR     Everything in life can be tied back to a single breath of air. Namaste - Nimbus Mayweather (adsbygoogle = window.adsbygoogle || []).push({}); About Wyoming Air Company In a world of carbon emissions and greenhouse gases, Nimbus Mayweather made it his mission to bring craft bottled air to the world. He spent years nomadically wandering for the freshest, purest air on the planet. At the base of the Grand Tetons, Nimbus finally found what he had been looking for. Air so pure, so pristine, that with a single breath, a state of total euphoria enveloped his being. It was in that moment that Wyoming Air Co. was born. Nimbus couldn’t be more proud to now share that experience with the world. A portion of the proceeds from sales generated on this site will be donated to help support our National Parks and open land conservation efforts. For more information: https://wyomingairco.com

Adrian Iorga Branding

Adrian Iorga Branding

Adrian Iorga is an independent graphic designer currently working from Bucharest and collaborating with people and companies from all around the globe. He created a beautiful personal brand work and shared a bit of the behind the scenes and a bunch of examples of applications of the new visual identity. The prime intention behind the rebrand process was less about the individual and more about creating a visual condensation of the style and distinctive features found in his work. For more information check out http://adrianiorga.com/

Family Distillers Packaging and Branding

Family Distillers Packaging and Branding

There's never enough posts about branding, especially when there's packaging design involved. Hired Guns Creative was hired by the Family Distillers to help them bring their product to the market. We are talking about moonshine. By reading about the project and the history behind I can't even imagine how much fun they had during the design process. Call Family Distillers have been expertly distilling and illicitly distributing moonshine for 7 generations: since the 1860s. Their history begins with Reverend Daniel Call, who developed his own brand of whiskey behind the counter of his store and famously taught Jack Daniels the art of distillation. The Call Family name is well-known in the region and tales of their exploits abound — their domain of Wilkes County, North Carolina is rightly known as the Moonshine Capital of the World. Willie’s grandson, Brian Call, has most recently taken the wheel as the head distiller of Call Family Distilling. He decided to bring his family business into the modern era, finally making their sour mash moonshine available legally. When Brian and his nephew Brad came to us for branding and packaging, we were tasked with paying tribute to 150 years of family moonshining history. By the 1940s and 50s, the notorious Willie Clay Call was running hundreds of gallons a night in his legendary car without being caught. The Call Family brand is headed by a crescent moon, which serves both as a monogram for the Call name, and as a symbol of the family’s long years of running whiskey by moonlight. White bolts cross beneath the moon, an echo of Willie Clay Call’s thunderously loud car, whose vanity plate boasts “White Lightnin’.” The combined shapes of the lightning bolts under the crescent moon recall a skull and crossbones, evoking the illicit and dangerous nature of moonshining, as well as moonshine’s notoriety as a potential poison when not distilled by expert moonshiners For more information check out http://hiredgunscreative.com/

Kuberg Visual Identity

Kuberg Visual Identity

Branding systems have always been inspiring to me. I don't have the chance to work on this kind of project anymore but I have a profound admiration for not only the projects but the designers behind them. Kuberg is a good example, with a smart and strong symbol. KUBERG is a Czech based producer of electric motorcycles. All of their products are built and engineered from scratch by using up to date technologies. Their range of models are fit to both young riders and adults. - "We - Marka Collective had the opportunity and pleasure to work with Kuberg's team and develop their brand identity." For more information check out the Behance profile

Legurmê Branding & Packaging Design

Legurmê Branding & Packaging Design

Legurmê is a gourmet antipasti brand that targets young consumers with busy routines that seek high quality and convenient products. The colors differ the flavors of each antipasti, forming a collection of harmonious labels. Let's take a look at their beautiful branding & packaging design. Designed by Brazilian creative studio IndustriaHED. The name Legurmê is a mix of two words, “Legumes” Portuguese word for Vegetables and “Gourmet”, a cultural ideal associated with the culinary arts, word with the letter “t” mute and "Puro Sabor” that means pure taste or pure flavor.

Hello World - Programmable Visual Identity

Hello World - Programmable Visual Identity

There are many ways to explore ideas for a visual identity project. The traditional way is to find keywords or concepts and sketch ideas to explore those points. The exploration process for me entails a pencil and paper but some people go the unconventional route and that doesn't mean they are wrong. Chiun Hau You shows us how to use programming skills to generate a pattern that he used as base of his branding project. Chiun is a design student and self-taught programmer. He's been experimenting with his coding skills to assist on his visual identity design workflow. Here's the link of his program on Codepen, it's open source! http://codepen.io/chiunhauyou/full/qbeyqe/

BP2024 Budapest - Branding

BP2024 Budapest - Branding

Every four years we have the summer olympics to look forward to, one of the most important sporting events in the entire world. For each one of these events there's the mega investment not only on infra-structure but also marketing and branding. We have seen great work done in terms of branding, some very polemical, like the London 2012, however it's always awesome to see what designers come up with for the candidate cities. For this post I want to share the branding project for the competing candidate city of Budapest. One of the most striking things about this work is the simplicity and,  dare I say, elegance. The project was created by Attila Ács, Lili Köves, Kiss József Gergely and Eszter Misztarka. BP2024 Budapest is proudly competing as candidate city to host the 2024 Olympic Games. In our proposal for the candidacy's identity we merged the capitals century old heritage and its future aspirations of change and growth. For more information check out the Behance project.

Granite Stationary - Free PSD Mockups

Granite Stationary - Free PSD Mockups

Presentation is key when it comes to creating a strong impression and with the huge amount of resources available there's no excuse to not have a great presentation for your work. Either personal or for clients you can take advantage of beautiful mockups to create eye-catching comps for your portfolio. That's why today we are featuring the beautiful PSD bundle from Aaron Covrett titled Granite Stationary Granite Stationary is a mockup PSD bundle, free to use for commercial and personal use. All of the images presented were created in Cinema4d and rendered with Octane Render. I hope you'll find the collection helpful! Feel free to send me links to projects, I'd love to see these in use! Download Mockups

Inn at Aspen Branding

Inn at Aspen Branding

Ashley Parker shared a beautiful project on her Behance profile -- a branding & Collateral concept for the Inn at Aspen. She worked in collaboration with StellaBean NY and the result is an elegant design. I particularly love the business cards, super simple and the classic combination of serif and san-serif fonts always work really well. Another very cool element is the pattern that is carried over across the collaterals. Ashley is a designer that believes strong ideas come from life experiences. Originally from Boston, she's worked & lived on both coasts of the country expanding upon and sharing ideas in art and design. For more information check out http://www.prkrstudio.com/ I allow creativity to strike at any moment and know first hand that it stems from both curiosity and intuition.

RRA Branding

RRA Branding

I am sure that if I didn't pursue a design career I would try to become an architect. There's a lot of things in common in terms of process in my opinion. I always wax poetic on the topic with my great friend Fabiano, a writer here on ABDZ and architect. When I see the work of RRA I know the reason I love architecture and design. RRA is an award-winning architecture firm based in Oslo. The simple forms that create the identity is based on Reiulf´s hand-sketches and are making the base of the identity. The primary color is grey, taken from the structure, concrete and rock ground that makes the foundations of all projects. The architecture was to stand out for itself, so our goal was to simplify the identity as much as possible. For more information check out RRA website.

Case Study: LABS by Invision

Case Study: LABS by Invision

We witnessed a game changer with CRAFT by Invision, a toolkit for Sketch and Photoshop powered with real-data. The Wow factor is that you can download this kit for FREE. Behind this project, there was a launch of a new brand; this is what we are taking a closer look. In collaboration with Focus Lab, Invision team built a "separate" venture to help them grow/create products to build a better future for us, their users. Our goal was to build a strong and flexible brand system for InVision's newest venture, LABS. They needed a brand system that can grow and adapt as the brand grows and new products are released. We wanted to keep it simple and bold, but allow for crazy and fun expressions as needed. Below is a quick glimpse into the design process. About Focus Lab Focus Lab is an agency based in Savannah, Ga. A great and talented bunch of passionate creatives to produce exceptional work from the logo, typography, iconography, web design, app design and web development to promote growth and enrich lives in organizations and communities.   For more information, visit: http://www.invisionapp.com/labs and more about Focus Lab: http://focuslabllc.com

Grismont Visual Identity

Grismont Visual Identity

Grismont is a young brand of exceptional golf clubs, that combine the craftsmanship of designers and 3D printing technology, without compromising on technical excellence. Far from the standardized manufacturing process, Grismont launches a new generation of golf clubs, fully customizable, at the crossroads between luxury items and sports equipment. Brand Brothers has designed the Grismont visual identity and branding with the brand's team based in Paris, working for several months on the project. We designed a logo consisting of a custom typographic drawing and minimalist monogram combining the letter G and a golf tee.  The branding unfolds on print, digital and object, with a particular care for the subjects. The black and white world is embellished with copper textures that adorn the print and packaging clubs. The entire product discovery trail has been fine-tuned to produce a powerful graphical territory, refined and consistent, from the business card in leather sheath, through the boxes and brochures. The brand was launched in November 2015 in Paris.   About Brand Brothers Brand Brothers is a brand design agency based in Paris and Toulouse. They value method, curiosity and passion to help ambitious entrepreneurs make themselves understood with simplicity, intelligence and singularity. For more information check out https://www.brandbrothers.fr/en/

The Work of Nick Franchi

The Work of Nick Franchi

Nick Franchi is the Art Director at Super Top Secret (Take a look at their stunning site) based in Park City, Utah. When I do love about Nick's work is his versatility from web, typography, 3d and more. With the demand nowadays, multidisciplinary skills for a designer is highly recommended for a proper and successful career. It's important to explore different fields of design, not to stay in your comfort zone. For more information check out: http://www.franchipixel.com

Love Fest Fibers Branding

Love Fest Fibers Branding

Love Fest Fibers is a new small company based in San Francisco, that creates yarns from 100% alpaca and merino wool, utilizing materials such as recycled plastic bottle fiber and fashion industry remnants. From Nepal to New Zealand, Love Fest Fibers learns from communities with vibrant textile traditions, partnering with artisans and pastoralists to bring you fiber with a story and the ability to support livelihoods. By purchasing Love Fest Fibers yarns, not only will you be making something incredible with your hands but also directly benefiting communities of fellow makers. Identity & Collaterals for Love Fest Fibers. This project was designed and shared on Behance by Menta, a branding & packaging studio, founded in 2008 by Laura Méndez, based in Guadalajara, Mexico. For more information check out http://www.estudiomenta.mx/

NO WIFI - SURVIVAL KIT

NO WIFI - SURVIVAL KIT

I haven't worked on a branding project in quite a long time as I've been keeping my focus on UI/UX and prototyping for the past few years. That doesn't mean that my thirst for branding has ceased. I love seeing projects posted on Behance and the whole development, especially those with beautiful presentation, like the project I am featuring today. NO WIFI - SURVIVAL KIT is a branding and packaging work that is certainly an inspiration to me. NO WIFI - SURVIVAL KIT was created by Nora Kaszanyi, a designer from Budapest, Hungary. There's not much of an explanation about it, but it seems to be a school project. The thing is, it doesn't really matter if you were looking for a fresh visual reference. For more information check out https://www.behance.net/norakaszanyi