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visual identity

Lost Toon's City - Branding

Lost Toon's City - Branding

Last week I was following a great discussion about redesign of popular brands done by designers as a side project or an exercising of their skills. In my opinion, any practice is very valuable, however I agree that some...
IFC Branding by Gretel

IFC Branding by Gretel

Following our series of posts about branding today we feature the work done by Gretel to IFC, the comedy network behind great shows like Portlandia and Comedy Bang! Bang!. Gretel is design studio in New York with big...
sasquatch® visual identity

sasquatch® visual identity

I am a fan of the International Typographic Style or Swiss Style, the simplicity, the grid system, the typography, pretty much everything that makes this style so simply but at the same time so efficient. The sasquatch...
RAMBLER&Co Visual Identity

RAMBLER&Co Visual Identity

Following our series of posts about visual identity, we're thrilled to feature a super cool project by Roma Lyubimov and ONY agency. What makes this project really special for me is the different explorations of the...
The Identity of The Fitzgerald Burger Company

The Identity of The Fitzgerald Burger Company

Pixelarte is a design studio based in Valencia, Spain and they were responsible to develop the global corporate identity including the branding, packaging, guides and interior design for the Fitzgerald Burger Company...
KYD Buro Visual Identity

KYD Buro Visual Identity

We love to post about visual identity and the creative process behind it because it shows the holistic approach of design. Creating guidelines and systems is the core of good design, it gives consistency and also...
 Animal Logos Construction

Animal Logos Construction

Designing visual identities and logos is all about simplifying the form until you get the basic shapes that represent the form. There are several ways to do that, and it's pretty common to try to create basic geometries...
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Canadian Olympic Committee Rebrand

Canadian Olympic Committee Rebrand

I can't believe I missed this one but while checking on Behance I ended up on this page about the Canadian Olympic Committee Rebrand. The project is quite amazing, it plays with the idea of polygons and lines geometric...
IndHED™ Beer Identity & Package Design

IndHED™ Beer Identity & Package Design

This isn’t our first time that we are featuring about IndustriaHED and we just can’t help it. The process of their visual identities are just simply beautiful, inspiring and wanna make us learn more about their...
Branch Creative Visual Identity

Branch Creative Visual Identity

Branch Creative is an executive production and advertising house that represents a pool of photographers, illustrators and commercial directors from around the world. We created a sophisticated identity system with a...
HM Monogram Branding

HM Monogram Branding

Following our series of visual identity articles we bring to you the beautiful work for HM Monogram by Mateusz Turbinski. The client was a photographer and the cool thing about this particular project is the simplicity...
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Parc Olympique Visual Identity by lg2boutique

Parc Olympique Visual Identity by lg2boutique

After watching the Olympics for the last few weeks, I’ve been surfing about our 1976 Montreal Olympics. What I’ve found out is that our Olympic Park is on the eve of celebrating its 40th Anniversary. For the occasion,...
Visual Identity Process: The PopChicken Gourmet Express

Visual Identity Process: The PopChicken Gourmet Express

The design process behind visual identities are always inspiring. It's never enough to have references about how designers tackle the difficult task of translating products, services and companies into a visual...
Yardstick Coffee - Branding

Yardstick Coffee - Branding

Yardstick is an institution in the world of coffee, aspiring to increase the knowledge and spread of specialty coffee in the Philippines. This inspired the logo, which resembles the national flag of the Philippines,...
PosŁódź! Visual Identity

PosŁódź! Visual Identity

Today we would like to feature some visual identity work. The project is titled PosŁódź and it's the brand of a cultural and entertainment association. It was designed by Ewelina Rosinska, a graphic designer based in...
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Tropically Yours Identity by Wedge & Lever

Tropically Yours Identity by Wedge & Lever

Wedge and Lever was founded by three Art Directors and currently located in San Diego, California. So the folks at Wedge & Lever got approached by Dave Malcolm to create an identity for his feature surf film. A...
Patch Visual Identity

Patch Visual Identity

Today we featured a visual identity project titled Patch designed by Warren Tey, a student in Visual Communication in Nanyang Technological University, School of Arts, Design and Media in Singapore. Patch is a...
Investhaus Visual Identity

Investhaus Visual Identity

Today we bring to you another great project illustrating the creative process behind visual identity and visual guidelines. The project is for the Investhaus and it was created by IndustriaHED, a branding studio based...

Tutorial Suggestions

Over the years we have been writing tutorials about all sorts of subjects, especially Photoshop and Illustration. We want to share here with you some of our favorite ones hopping that they can help you as much as they helped us.

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