Some people really pay attention to it, some really don't notice it, but doesn't always go as the saying "you can judge the product by it's box" and sometimes we end up getting something because
Being a great fan of comic books, I always loved the visual identities used for some famous characters. Most super-heroes logos are like a incorporation of many aspects of the characters and their superpowers. I always liked Hulk logo as everytime I look at it I always remember his famous quote "Hulk Smash".
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