Nov 02, 2018
Just got back from Singapore after a 5-week traveling over Asia including Japan. When I was in SG, I was at some point in need of some cash, so I used one of their ATM machines. This experience got me curious about their user experience approach that banks and users are having in regards to money. After a little surfing, I have found a concept for OCBC Personal Banking. Designed by a UI/UX designer from Moscow, Russian Federation named Alexander Lygin. He had an idea to work on a concept without using the red as the main color which is very common in Asia for which associates to the nation's color of the flag. It's a clean and simple design but I personally loved his choice of typography. It's quite a readable font usually used for public publicity, tickets, forms and more. It's a nice mix from Asian and European typography.
OCBC Personal banking design concept. One of the world’s most highly-rated banks. Based in Singapore.