This is part of our new series of posts. Here we feature a selected piece of art and have a little chat with the designer who made it. They give us a bit of background information and details about how the work was conceptualized and created. This week's pick is from german graphic designer Alexander Otto, better known under his moniker "Diftnorm". Mr. Otto sat down exclusively for Abduzeedo and wrote about the background of the image exclusively. Enjoy. Solstice About Solstice This issue was curated by KDU partner, Josh Vanover, KDU Core member, Victor Antonio and KDU Founder, David Gensler. Containing over one hundred original images, it represents our continuing effort to crate the future while resisting the Digital Haze and Hype. Alexander Otto about his "Solstice": After I've gotten the briefing from Josh Vanover and Victor Antonio my mind was blown away. The final magazine contains over one hundred original images produced by top KDU members. So was I pretty aware that my illustration needs to fit into the style of the old issues of Solstice - Also I wanted to develope a new rough dark style and show a range of good quality technical skills in my piece. I've put together some images to visualise the process of the illustration. First I've started with a black hi-res PSB and begun to create the background. I like to play with textures and stocks in the very early beginnig and try to make a nice composition with them - have a look at the only background version for what I was up.Afterwards I started to add more colors and begun with the dark mountain which contains the KDU Logo and a big box on the top. I developed the look with the help of a few stocks and matte painting technics. I than concentrated more on the foreground, I was sure I would need something that matches more the concept and the composition itselfs. I used different stocks and textures to create than the painfull looking girl in the front. In the end I am always going to add tons of adjustment layers, overwork and add details to the main parts on the illustration - in my mind the best part in the process of creating an illustration - and add some more textures. Visit his website at http://www.diftnorm.com/ Details
This is part of our new series of posts. Here we feature a selected piece of art and have a little chat with the designer who made it. They give us a bit of background information and details about how the work was conceptualized and created. This week's pick is Magomed Dovjenkos "Brooklyn Machine Works". It's a black and white illustration for a Brooklyn based bike company. Mr. Dovjenko sat down exclusively for Abduzeedo and wrote about the background of the image exclusively. Enjoy. Magomed Dovjenko about "Brookly Machine Works": When I first heard about the project, I was really excited about it, knowing this would be seen by a lot important people and that pharrell also owns a part of the brand, that really made me work hard on it. I directly had the vision of some raw, steam gear looking shit, just something that 'showcases' the power of machines - like really hard stuff - so I think I oriented my work on that and tried to bang out something real massive. Talking with the art Directors of the KDU, they wanted to push me as far as possible skill and look wise, but at the same time mantain a commercial look - with an artsy and raw twist. I straight off started as usual in Illustrator without sketching or anything, just freestyling, thats how I mostly do it. Slowly, it was shaping up and getting stronger and stronger by every detail I added - I believe that the devil is in the details - and by saying that, I love details. So I was trying to keep the balance between art and commercial art and succeeded with it in my opinion. After showing the Art Director every now and then what I had, he tried to push me more and more so the final artwork would be really strong and suitable for the project, which in the end, it was. Both, the KDU and Brooklyn Machine Works were as I got told, absolutely loving it, and I was more than happy to hear that. :). Visit his website at www.IAMMAGO.com
This is part of our new weekly series of posts. Here we feature a selected piece of art and have a little chat with the designer who made it. They give us a bit of background information and details about how the work was conceptualized and created. Im a great fan of Pete Harrison aka aeiko and i've worked several time with him like in the interview for abduzeedo a couple of months ago. He is an awesome artists with lots of great stuff but i think "Advent" is one of my favourite designs. This piece is a collaboration with Eric Sin. Stay tuned for next week. We have some super stuff coming. Pete Harrison about "Advent". Well Eric send me this really cool looking organic render, it was in landscape and looked interesting, I knew I had to work with it, so I asked him and he gave me the go ahead to make this into a collaboration. I knew I could make it even more interesting. add some drama and some more abstraction into the design. First of all i started on the background, I just got into Photoshop and created loads of circles all over the canvas, made some stroked, made some dashed stroked one's in illustrator and imported those too! I placed these around the artwork in the background. I then decided it could be more effective if the artwork was portrait so I changed its orientation! I grabbed eric's render and ran it through a few displacement maps to give it that more organic decaying effect, the problem I had was it wasnt enough, so I grabbed some black paint stock's and cut them up and added these into the composition, making some of the render in shadow so you could see they were from the same object. I am always big on colour, so ran through a few colour options, eventually settling on the green / red combo with some grey showing through in the background. I blurred the whole canvas and erased some areas - this was just to give it a bit more depth! The design is a few years old now, but has got very good reactions, it was a personal work for fun, Eric and I enjoyed the finished product. Pete Harrison has a personal homepage, a Deviantaccount and his two clothing labels Funkrush and SuperCombo.