A design process is not a simple to accomplish, especially when it's a popular brand like Adobe. Through the layers of bureaucracy, there will be also research, information architecture and programming for the goal to represents a design organization committed to creating innovative digital experiences. We are following the process behind the process of rebranding the Adobe Experience into simply calling themselves as Adobe Design. Charging into challenges and ideation, the team went forward with the mindset of one design move with solid shapes and gradients. I really dig the abstract approach that wasn't quite definitive in their previous launch. I also love the fact that they deconstructed the logos to create the posters, nameplates and wallpapers. Congratulations to Adobe Design Brand Team! For over 10 years, our organization had been called Adobe Experience Design. While we loved our original identity, we believed it was time to streamline our name and align with industry standards. After consulting with stakeholders across the board, we decided to rebrand ourselves as Adobe Design. We believe that this new name will resonate more with our external audience and better present what we do as an organization to prospective hires.Adobe Design is a worldwide organization of over 160 designers, engineers, researchers, program managers, writers, and makers. We create smart, sophisticated applications for a wide variety of devices, and our expertise ranges from interaction and visual design to research, information architecture, and programming. Once we finalized our new logo, the next step was to create an identity system. We deconstructed the logo mark into its core shapes: the square pixel and the circle. From these two shapes we derived a series of units that would serve as the building blocks of our visual language. Credits Anny Chen Shawn Cheris Sonja Hernandez Sam Wick More information via Behance.
We are showcasing this bold piece of commissioned typography artwork by freelance graphic designer Mario De Meyer for Adobe's 'Experience' seminar at the Cannes Lions Festival 2016. The result is really fantastic at creating an illusion with the word: Experience, especially knowingly having as speaker guest the famous Stefan Sagmeister. Another thing that we do enjoy is that little BTS gif showing the process behind the piece which is always helpful to learn and get inspired from. Superb work! I was commissioned by Adobe to make a visual for the 'Experience' seminar at the Cannes Lions Festival 2016. 'Experience' is a seminar which will explore how risk-taking, fighting against industry norms and breaking out of silos are critical to delivering breakthrough experiences. Equally, it will discuss what new types of content, design and experiences are shaping our future and culture, as well as how agencies can adapt to this approach and partner better with clients to create impact. About Mario De Meyer Mario is a freelance graphic designer currently based in Ghent, Belgium. Focusing his work mainly in Typography and he worked with brands like: Adobe, Bloomberg, Fortune, Inc., Ogvilly & Mather just to name a few. Credits Art Direction: Kashka Pregowska-Czerw Typography: Mario De Meyer Client: Adobe More information: http://www.dm2graphics.com.
The folks over at Adobe have been putting together a pretty interesting challenge entitled: Take 10 Challenge. In this challenge, you have to create an artwork using 10 Adobe Stock images and you can win a lot of great prizes. For the 2nd take, they are going with the word Weightless and all the submissions will be judge by the mighty Joshua Davis. For the occasion, we had the opportunity to share a few questions with him, hope you'll enjoy this interview. Tell us about yourself? What do you do for living? My Name is Joshua Davis. I’m the Media Arts Director at a studio in New York called Sub Rosa. Since 1995, I’ve been using computers as a medium to create work, lately focusing on the collaboration between hardware and software to create physical interactive experiences. Tell us about the Adobe "Take 10" Challenge. What was your involvement and how did Adobe approach you to be a judge? Over my career as a designer, I’ve had a long relationship with Adobe. The software they make helps me deliver the best visual experiences possible. The company reached out to me and threw me an interesting challenge: "you get 10 images from Adobe Stock and get to make whatever you want." It sounded like a fun project. Given I’ve never worked with Adobe Stock, or with any kind of stock photography, this seemed like the perfect opportunity to do something out of my comfort zone. I agreed to collaborate on 10 Adobe Stock pieces of content and to make something that sings with my style and voice and then to challenge the community to do the same. Then, I become a judge to award winners with some great prizes. What criteria did you look for while looking at the submissions? For this Adobe Take 10 Challenge the keyword was “weightless." The common reaction was to create something that embodied this word. Instead, I chose to use the word as a property in an animation algorithm. What would it look like if I suspended all this Adobe stock in a state of weightlessness and observed and rendered its composition? I wanted the challenge to inspire and push me. I would hope my finalists embody this same thinking. I want to be inspired by the risks they take. To me, a winning piece of work should always invoke jealousy for not having thought of what they made. Tell us your process behind reviewing all those submissions? I want to stop in my tracks and say, "Damn I wish I would have made that." This doesn’t always mean beauty. To me the most beautiful work might not be the winner. Being unique don’t always mean being pretty and I’m looking for unique. Aside from this challenge, do you get creative satisfaction on commercial projects? How much time do you give yourself for personal work? Much of my time in the Sub Rosa lab is split. Half of the time, I’m researching new code, new hardware, or new ways of remixing things to create visual aesthetics. This allows us to spend the other fifty percent of our time applying this research to commercial clients. Our goal in the lab is always to strive to innovate not replicate. How does social media affect your work these days? I have a website, but I imagine that no-one ever goes to it. Rather, social is 100% the megaphone by which I broadcast the things I’m working on to the world. Funnily enough, I have pretty strict rules about which content lives where and what purpose it serves. My hierarchy is as follows: I have 77k+ followers on Instagram. I use this space to permanently document thinking in flux, projects in motion. The content is usually somewhat final. This Instagram content gets pushed to 27k followers on Twitter and 24k followers on Facebook. If the work is really rocking me, I create larger selections from a series to post exclusively on Ello. Generative animation is a huge component of what I do, and longer, better quality animation renders go on Vimeo. After all this is done, and a body of work is complete, it gets packaged up as a final project on Behance. I use Snapchat to show day-to-day through my eyes. It includes mistakes, crazy ramblings, late night dance parties; stuff that should definitely evaporate after 24 hours, especially when you scream at your followers that you’re a wizard, while fully dressed up as a wizard, etc. Where do you see your work/style evolving in the next few years? I’m mostly following the evolution of gaming boxes these days. The evolution of gaming video cards has allowed me to explore using the GPU to render meshes and textures and animate in ways I never thought I would be able to do. Having just demo’d Microsoft’s Halolens in Barcelona, I’m much more excited about Augmented Reality-related experiences than Virtual Reality-related experiences. On a last note, what is a common mistake that most designers always make these days? I’d say, having taught in an art university for 10 years, a lot of education systems are about replication, rather than innovation. We teach, "copy Van Gogh" or, "copy Picasso." This can be fine to a point but what gets lost is finding your voice. Following your industry on the internet can be a slippery slope. Replicating those you admire only gets you farther away from who you are. Find you. It’s actually easier than you think, because you are pretty good at being you. For more information about Joshua Davis: http://www.joshuadavis.com and about the Adobe Take 10 Challenge: http://create.adobe.com/2016/2/17/take_10.html
Adobe has been the biggest software maker for the design community. Since I started my design journey I have been using their software, especially Photoshop. One of my favorite tools, however, was the forever missed Fireworks, an app that was initially created by Macromedia which was bought by Adobe. Fireworks had it all, pages, frames, symbols, vector and a lot of top UX designers using it. That wasn't enough for Adobe and they killed it. The outcome was a big gap in the market and when there's a gap there's opportunity and a small team created a killer app called Sketch which in a small amount of time took over the UX design community. Adobe, observing this trend, decided to respond and the answer seems quite awesome, it's called Project Comet. I was invited by some Adobe friends to visit their San Francisco office for a demo of a new tool. I was super curious about it, are they resurrecting Fireworks? Once the demo started I understood that this wasn't a new version of Photoshop or Illustrator for the web, it was a brand new product, started from scratch. I was amazed to see that approach by Adobe. The fact that it is a new app gave them the opportunity to do it right, not get paralyzed by constraints of legacy code. The result is a blazing fast rendering engine, for me that was one of, if not the most, impressive features. A whole new experience in user experience design. Design and prototype websites and mobile apps faster than ever with Project Comet, the first all-in-one solution for UX designers. There are tons of details and features that were made to increase our productivity. The idea of merging a design and fast prototyping tool is a great example. Another super useful feature is the Repeat Grid feature. I hate designing lists of content because there's always changes to be made, and that is always super laborious. Comet fixes part of my workflow beautifully well. Another great feature is the Live Preview on the device via USB. I know there are tons of apps that do that. But the fact that it's via USB solves one of the biggest hurdles designers from big companies have, the WIFI security issues that block mirroring tools. It's great to see Adobe back in the game and it's even better to see that now there's more competition in this field that has been dominated by Sketch. Sketch is my tool of trade, I use it everyday but I am excited about Project Comet. I am excited to see what it will do to the market, I am sure 2016 will be one of the best years for UX designers in terms of tools. We see an avalanche of apps coming to life, like Principle for prototyping, Flinto, InVision, Pixate. With Adobe in the race the only thing that can happen is that we will have better tools that will allow us to spend less time doing repetitive work and more time creating, ideating and innovating for the future. For more information check out Project Comet website.
For the 2014 release of Creative Cloud, Adobe is celebrating creativity by bringing together amazing artists from around the world to remix the Creative Cloud logo into a collaborative mosaic. Each artist gets one tile. The finished piece will be an expression of the endless possibilities of Creative Cloud. These are only a few pieces of the puzzle, to view the entire mosaic go to Adobe Creative Cloud.
Adobe is celebrating its first year anniversary of the Creative Cloud system and to celebrate they are announcing some new amazing features tomorrow in a special event. They also have commissioned some illustrators and designers to contribute by way of beautiful pieces created using Adobe's software. A particular work we're excited to feature, Orlando Arocena's incredible illustration titled Urban Cloud. Check it out. For more information about Orlando, check out his Behance profile at https://www.behance.net/orlandoarocena - his work is simply amazing!
Im so excited. I had a car accident this weekend but it didn't matter when I saw the new features of Photoshop or After Effects CS4. It has awesome new features like the "Content-Aware Scaling" or the "3D painting and compositing" in Photoshop Contains: InDesign CS4, Photoshop Extended CS4, Illustrator CS4, Flash CS4 Professional, Dreamweaver CS4, Fireworks CS4, Acrobat 9 Pro, Adobe Bridge CS4, Adobe Device Central CS4, Version Cue CS4 Preorder-price: 1,799 $ Contains: Dreamweaver CS4, Flash CS4 Professional, Photoshop CS4 Extended, Illustrator CS4, Fireworks CS4, Acrobat 9 Pro, Soundbooth CS4, Contribute CS4, Adobe Bridge CS4, Adobe Device Central CS4, Version Cue CS4 Preorder-price: 1,699 $ Contains: After Effects CS4, Adobe Premiere Pro CS4, Photoshop CS4 Extended, Flash CS4 Professional, Illustrator CS4, Soundbooth CS4, Adobe OnLocation CS4, Encore CS4, Adobe Bridge CS4, Adobe Device Central CS4, Dynamic Link Preorder-price: 1,699 $ Contains:InDesign CS4, Photoshop CS4 Extended, Illustrator CS4, Acrobat 9 Pro, Flash CS4 Professional, Dreamweaver CS4, Fireworks CS4, Contribute CS4, After Effects CS4, Adobe Premiere Pro CS4, Soundbooth CS4, Adobe OnLocation CS4, Encore CS4, Adobe Bridge CS4, Adobe Device Central CS4, Dynamic Link, Version Cue CS4 Preorder-price: 2,499$ ADOBE PHOTOSHOP CS4 Because we here on Abduzeedo give you design Inspiration i'll show you some new features from Photoshop CS4. This is how it looks like. For the first time there will be two Photoshop versions (beside Photoshop Lightroom 2). The first one is the real Photoshop, with some great new features for 699 $. The second version will be the Photoshop Extended version and it will cost 999 $. As Adobe sais, the extended version is a greater programm for people who work with film and video and also for motion graphics. You now have the possibility of Breakthrough 3D editing and compositing capabilities and improved video controls to dramatically expand your creative options. Also you now can live move (via drag and drop) the psd to Adobe After Effects. But don't worry. The usualy Photoshop CS4 will also kick asses. It now has a better Adjustment panel which allow the user manage the very easy. Also there is a new Mask panel. It allows you to quickly create and edit masks. This panel offers all the tools you need to create editable pixel- and vector-based masks, adjust mask density and feathering, easily select noncontiguous objects, and more. And now comes my favourite new feature: It is called the Content Aware Scaling. Below you see two pictures. The first one is our picture we shot at the beach (picture 1). But we want to make it more wide. So the only way to do this is to transform it and scale it as wide as we like. But this will affect a lower quality of that picture. The new Photshop makes this much more better. It automatically fills the spare parts with parts from inside that picture (picture 2) so that it looks like we made it more wide. Awesome right? ADOBE ILLUSTRATOR CS4 Of course there will also be a new Illustrator CS4 version, which will be sold for 599 $. Illustrator created a new tool called the Blob Brush. Drawing with this brush will create a clean vector shape even when strokes overlap. The greatest feature is the new artboard. You can now create a file with up 100 artboards independent, which sizes they have. Finished files can now be saved together. Preview: For more information please visit the Adobe website where you can watch the new features of Photoshop , Illustrator or the other CS4 Products.
Mark your calendar, Adobe officially announced they will unveil the next version of the Creative Suite on September 23rd; and we're invited! It’s going to be brilliant: See the unveiling of new Adobe Creative Suite 4 on September 23! A web broadcast will be shown at different times around the world and requires registration. Europe - 11:00 a.m. CET North America - 9:00 a.m. Eastern North America - 9:00 a.m. Pacific Australia - 4:00 p.m. AET (Sept 24) Singapore/Hong Kong - 2:00 p.m. (Sept 24) India - 11:30 a.m. IST (Sept 24) No details on the price nor release date yet, though we could expect this pretty soon according to last year's release.