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lg2 Blends Tradition With Modernity at Taverne Louise

lg2 Blends Tradition With Modernity at Taverne Louise

We're just smitten with the work by lg2 for Taverne Louise in Quebec City. lg2 is Canada's largest independent creative agency specializing in innovation, strategy, packaging, branding and design just to name a few areas of their expertise. The brief for Taverne Louise - develop a logo and an aesthetic identity for a new restaurant whose name and menu are at the crossroads of tradition and modernity. Taverne Louise is situated in Québec City’s Old Port, right in front of its namesake, Bassin Louise. Named in the honor of Queen Victoria’s daughter, a significant figure in Canada's history, the logo reflects the restaurant’s menu, putting a modern spin on tradition. We most adore how the team at lg2 has taken Louise’s royal coat of arms and distilled it to its geometrical essence. The “O” wears an understated crown and omnipresent royal colours of gold and black give it an attractively regal air. Enjoy this delicious look at branding done right. 

Art Direction & Illustration: Black Friday, BEWARE!

Art Direction & Illustration: Black Friday, BEWARE!

It's finally the end of the Black Friday and Cyber Monday craze, aren't you glad that is over?! WE got hammered in our inboxes from the pre-sale, actual sale, extended and never-ending sales. After all of this, did you buy anything? Was it worth it? This is exactly the intention behind this illustration series by Tough Slate Design, what you think? I think it's a true representation of our rage for discounted prices for a limited time. Located in Kiev, Ukraine, Tough Slate Design is a branding & advertising agency. Their Behance profile is filled with different genre of projects, definitetly check it out! Black Friday makes prices so attractive that nothing can stop the consumer in his buying rage. No matter how dangerous it could be — poisoned by the vivid acid-looking mushrooms, bitten by the deadly snakes or swallowed by the evil plants. Only we can do is to warn — prices are really dangerous! Credits Dima Tsapko Roman Davydyuk Yaroslav Cherkunov Sergii Shakh Oksana Zmorovych More Links Learn more about Tough Slate Design at toughslatedesign.com/ Follow Tough Slate Design's work on Behance Art Direction & Illustration  

Interior Design Love: Vancouver's La Glace Ice Cream Shop

Interior Design Love: Vancouver's La Glace Ice Cream Shop

We're smitten with creative ideas agency Arithmetic's branding work for La Glace, a gourmet ice cream shop located in Vancouver. The team tapped into the notion that life’s best moments are bettered when cherished together as the core sentiment to express through the design details. You immediately taste the passion and heart that was poured into the work to create an emotional brand experience for La Glace from the interior design, furniture design, branding, custom packaging, wall mural art, art direction to the custom apron and uniform design, custom ice cream vessel design, brass menu board and retail signage. The most important emotional value was for the brand and all touch points to embody love and invite connection. The overarching inspiration for the art direction was born from a fascination of the mid-war transitional period between Art Nouveau and Art Deco and those details can be found throughout the space. The end result, a beautiful marriage of two distinct periods that connects and integrates different design movements in one gorgeous setting that results in a unique brand experience.  We focused on harnessing sentimentality for the past - we leveraged the idea of nostalgia to create a space that would send people somewhere romantic and trigger positive memories. Elements such as brass, marble, the rounded bar and most of all, the colour mint evoke this notion.    

Behind the Art Direction & Brand Identity of Blade Runner 2049

Behind the Art Direction & Brand Identity of Blade Runner 2049

Seriously bummed that the movie Blade Runner 2049 didn't perform well as expected. With a settlement of a high score from most well-known movie blogs and critics out there but still wasn't enough. On the other hand, I was always intrigued by the team who collaborated on the art direction & whole brand identity; behind such a great movie and at this scale as well. We are taking a look at Stanley Sun and his team over at Concept Arts Studios. Stanley Sun is working at Concept Arts Studios as their Senior Art Director. You should definitely check out his Behance for more movie projects like Dunkirk, Kong: Skull Island and more. Over the past 16 months we designed the movie logo, directed photoshoot concepts, and spent countless hours in Photoshop creating keyarts for marketing. Ranging from print materials like magazines and movie posters to digital/social sharable contents like Penn Station motion wall takeover and Snapchat. Hope you like it! More Links Learn more about Stanley Sun via Behance Learn more about Concept Arts Studios    

Art Direction & Graphic Design: Under Armour | Cal

Art Direction & Graphic Design: Under Armour | Cal

I won't hide it, I am a huge fan of Under Armour. I am a fan of their brand, material quality and particularly the collaboration work they do. Let's take a look at this one especially done for Cal. The first public university in the beautiful state of California, we are taking a stroll into a rebranding effort was made from logos, messaging, to photography was up for a refresh. It's a beautiful and yet a playful result! Part of this project, we are looking at the work from Kirk Rous who is working at Under Armour as Art Director based in Baltimore, MD, USA. You should definitely check out his Behance for more of his projects. Cal was first. The first public university in the great state of California. They are the pioneers. They are the trailblazers who started it all. Same goes for Under Armour. When status quo was the status quo, they changed everything. Starting revolutions. Challenging authority. Being first. That’s what Cal and Under Armour have been doing since their respective day ones. Now, together, through passion, design, and the relentless pursuit of innovation, they fight to keep that revolutionary spirit alive. Credits Art Direction: Kirk Roush Photography: Sam Gordon Copy: Dane Rahlf More Links View the full project live on Behance Learn more about Kirk Roush Art Direction & Graphic Design  

Interior Design Love: Singapore's Suzette Dessert Bar

Interior Design Love: Singapore's Suzette Dessert Bar

We fell in love with the interiors of Suzette, a retro chic inspired dessert bar in Singapore's Marina Bay. Not only a haven for those with a weak knee for sweets, this bite sized shop is also eye candy for anyone with a love for interiors. Enter Suzette and you will be greeted by a bar made up of customized terrazzo slabs creating a unique focal point of the shop. We're also digging the rich teal and blush color palette with copper and concrete peppered in at all the right spots. The result, a feminine space with just the right amount of edge. If you love the vibe as much as we do be sure to check out the folks over at The Strangely Good who we can thank for coming up for the overall look and feel. Bon Appetit! 

Sundaze Branding

Minimal Brand Identity for Sundaze by Caterina Bianchini

  We just scooped and had to share the elegant brand identity work by Caterina Bianchini for San Francisco-based skincare brand Sundaze. Caterina's design is meant to explore the use of unique graphic placement. The logotype has been developed to sit like a partial eclipse, giving a subliminal nod towards the products main purpose, as a daily sunscreen. The placement of the letters of 'Sundaze' draw reference from sun rays with the end result being a logo that completely references the sun. The design is continued across the packaging creating a coherent and bold range with a quirky design and a flexible logo that carries a unique personality setting it apart from a cluttered industry. Be sure to check out Catarina's Behance for more beautiful and perfectly minimal branding work. ABOUT SUNDAZE Sundaze is a modern skincare brand born from the sun-soaked streets of San Francisco, California. Sundaze is a beauty company that's main focus is the production of sunscreen. The company hopes to modernise the market through bold design choices and a new wave of organic sunscreen, that all have a brightening and moisturising effect. Sundaze is made with a difference, all the products are natural and completely free of parabens, the ingredients are hand-picked and it has a no stick and a grease-less texture.

Art Direction & Digital Photography: Plastic Surf by Weston Fuller

Art Direction & Digital Photography: Plastic Surf by Weston Fuller

Let's kick it off with a project that mixes it up with art direction & digital photography by Weston Fuller. The series entitled: Plastic Surf, it's a beautiful and thoughtful project illustrating our soon-to-be future with our water and the growing pollution with plastic. It's great there are many initiatives out there that aim to reduce our everyday use of this material. Imagine surfing with this view, it wouldn't be great at all. Let's together ensure the future of our water. Weston Fuller is a conceptual photographer based in Southern California. If you are into art direction, digital photography and retouching; please follow his Behance. Conceptual photo project illustrating the growing pollution of single-use plastic in our water and it's invasive effects juxtaposed to the recognizable culture, which recreates within the waters surf. More Links Learn more about Weston Fuller at westonfuller.com Follow Weston's work on Behance Art Direction & Digital Photography  

Red Bull Sound Select: 3 Days in Toronto

Red Bull Sound Select: 3 Days in Toronto

We are excited to share the event by Red Bull Sound Select: 3 Days in Toronto. A gathering where they would celebrate the local talent from its city with many artists including: Majid Jordan, a l l i e, Chris Larocca, Badbadnotgood and more. Let's take a look at the event and if you are in Toronto, Canada; you should definitely check it out. We will share in the next article everything about the work in some sort of an interview behind with the designers and artists and about all their work for the Red Bull Sound Select 3 Days in Toronto. In their words 3 Days in Toronto (October 19-21) is a multiday musical takeover of Toronto, celebrating the local talent who have helped put the city on the map. Tickets are $20. Enjoy! #3DaysinTO More Links Learn more about the Event at Red Bull Sound Select 3 Days in Toronto Illustration & Art Direction  

Illustration & Art Direction: Selected Editorial Work by Eiko Ojala

Illustration & Art Direction: Selected Editorial Work by Eiko Ojala

Let's take a look at the Illustration & Art Direction project by Eiko Ojala about a selected collection of his work from 2016-17. What's interesting is that you would think that is paper cut but it's a illustrative mixture with graphic design. The Beautiful craftsmanship that you should definitely be inspired. Check it out! Eiko Ojala is an illustrator and graphic designer based in Tallinn, Estonia. You should definitely check out his Behance for more of his stunning work. More Links Learn more about Eiko Ojala at ploom.tv Follow Eiko Ojala on Behance Illustration & Art Direction  

Art Direction & Illustration: Logitech Craft by Pawel Nolbert

Art Direction & Illustration: Logitech Craft by Pawel Nolbert

Last week we have featured the latest tech keyboard by Logitech called Craft. By its beautiful industrial design, we managed to get one for the blog that we will gladly review in the upcoming weeks. By the meantime, let's take a look at the illustration and art direction work by the mighty Pawel Nolbert who has been making the news recently with the launch. Stylish and right fitting to the colourful world of Pawel, let's dive into his universe. Pawel Nolbert is an independant illustrator, graphic designer and art/creative director based in New York, USA. We always have been fan of his colorful portfolio on ABDZ, definitely check him out on Behance. I’ve partnered with Logitech on Craft - a new keyboard with creative input dial that gives you greater control over your creative process. Project Gallery   More Links Learn more Pawel Nolbert at nolbert.com Follow Pawel on Behance Read more about Bengt Brummer's work on the Logitech Craft

Alessandro Puccinelli's Photographic Celebration of The Harvest

Alessandro Puccinelli's Photographic Celebration of The Harvest

For all of the wine lovers out there it's no news that this time of year presents the annual harvesting of grapes and along with that, amazing photo opportunities at every turn. We grew ripe with envy when we discovered Alessandro Puccinelli's beautiful imagery of the Muscat harvest in Southern France wanting to transport ourselves to this magical moment immediately.  If you'd like a little backstory on the the harvesting of wine grapes, it's actually the most integral step in the process of wine-making. The time of harvest is determined primarily by the ripeness of the grape as measured by sugar, acid and tannin levels and winemakers base this all-important decision to pick based on the style of wine they wish to produce. I'm pretty sure the lovely woman in the last image may have discovered a bad grape. Enjoy and cheers!   How do grape growers know when to harvest? The best wine growers are so familiar with the taste of ripeness that they can walk down a row tasting grapes and know intuitively when to pick. However, there is a fair amount of science to back this up. Just so you know, timing the harvest is the single most important decision a grower or winemaker makes each year.  Wine Harvest Season Chart

Digital Art & Direction: Cannes Lions Imagination Day 2017

Digital Art & Direction: Cannes Lions Imagination Day 2017

It's that time of the year where our friends from Ars Thanea reveal the visuals for their Cannes Lions Imagination Day Conference. Each year, they will present something unique and certainly get our attention. This year is no surprises with the symbolic lion back again but this time in all fury. Please enjoy because it's awesome! Ars Thanea is CGI Studio based in Warsaw, Poland. This award-winning team has been producing some of the best projects we've ever seen on ABDZ, it's always great seeing what they are working on to constantly raising the bar. Ladies & Gentleman we proudly present you the brand-new Key Visual created for Cannes Lions Imagination Day Conference 2017! Some of you know for sure that we’re seasoned in creating glass or crystal lions, however this year’s creature is unique. We raised the bar and we brought to life the real, furry king of the jungle. And to be honest, we’re pretty f***ng proud of this cat! Project Gallery   Credits Client: SAR Stowarzyszenie Komunikacji Marketingowej Project Director: Anna Zimecka Project Manager: Paula Kielar Project Coordinator: Kornelia Mielczarek   Creative Production Studio: Ars Thanea Executive Creative Director: Peter Jaworowski Producers: Marta Król, Michał Zieliński Art Director: Marcin Kowalski Concept Artist: Michal Lisowski Digital Artists: Maciej Mizer, Marcin Kowalski 3D Lead Artist: Łukasz Skurczynski Modeling: Łukasz Skurczyński, Ernest Kośka, Kuba Włodarczyk, Michał Serafin Textures/Shading: Ernest Kośka, Maciej Łypik, Jakub Włodarczyk, Michał Serafin Fur: Maciej Łypik Rendering: Maciej Łypik More Links Learn more about Cannes Lions Imagination Day Conference at imaginationday.pl Learn more about Ars Thanea at arsthanea.com Follow Ars Thanea on Behance

Art Direction & Photography: Puma Play Loud

Art Direction & Photography: Puma Play Loud

The kind of project I do enjoy featuring on ABDZ, it's a combination of art direction and photography. We are taking a closer look at the work of Boston-based art director Jeremy Haunschild. The approach is simple but kindly efficient especially when it's mixed with Interior Design. Commissioned by Puma, let's enjoy also the Behind-the-Scenes process for this project. Jeremy Haunschild is a art director based in Boston, MA. His work is focused in art direction, photography and advertising, check out his Behance for more works. For PUMA's 2017 Global teamsport initiative, I designed the visual system and concept that would carry throughout the extensive international diaspora of executions required to support the teamsport business category. I art directed the photography of the key athletes that appeared in the campaign as well as the overall layout and design of the typography and all aspects of post-production. Project Gallery   More Links Learn more about Jeremy Haunschild at jeremyhaunschild.com Follow Jeremy on Behance

Advertising & Art Direction: Destápate Campaign

Advertising & Art Direction: Destápate Campaign

Let's take a look at this interesting campaign that involved advertising & art direction for Destápate. What I love about this campaign is the approach and actually the story behind why. It invites you all Colombians to celebrate who they really are instead to hide underneath clichés. You should check out the commercial, it's quite lovely and share the love! Mullen Lowe SSP3 is an advertising agency in Bogotá, Colombia. You should definitely check out their site for more work. Video It's a campaign that invites all colombians to stop hiding beneath clichés and stereotypes and start showing all the flavor, body, color, and attitude that they have inside, to show what they really are. Project Gallery   Colombia transform #Destápate in a tool to protest against the stereotypes which have labeled Colombians and create a conversation so strong, it became a national trend. Credits Agency: Mullen Lowe SSP3 Client: Cerveza Aguila - AB InBev Video Clip Producer: 36 grados Visuals Producer: Carioca Studio More Links See the full project on Behance Learn more about Mullen Lowe SSP3

Motion & Set Design: 2047 Apologue - Weaving Maсhine

Motion & Set Design: 2047 Apologue - Weaving Maсhine

2047 Apologue is a show by the Chinese director and visionary–Zhang Yimou. Presented on last June at the National Centre for the Performing Arts (NCPA) in Beijing. We follow the work from Radugadesign about their involvement in motion and set design. I love how the concepts comes to live following the incredible vision and direction from Zhang Yimou. Check out the video as well, it's well worth it. Radugadesign is a studio that creates lots of goodness from videomapping, motion design, interactive installations, VR, digital interiors and more. Based in Moscow, Russian Federation,, you should definitely follow their work on Behance. The director extends the traditional forms of stage performances, combining Chinese folk art with modern technology. The show consisted of eight performances, which were prepared by 20 international and local teams. The Radugadesign studio in cooperation with WHITEvoid (Germany), the director of the London Theater of Contemporary Ballet Rose Alice and CPG-Concept (Lisa Keegan) developed a visual accompaniment for the kinetic dance performance "Weaving Machine". This one concluded the show. In each of the performances, the emphasis was focused on the fact that technology and humans are merged together, but nothing is eternal and technology can leave us. Video Photo Gallery   Credits Visual Projection Show Creative Director: Ivan Nefedkin Maxim Deev Producer: Safiullina Irina Project Manager: Elizaveta Golokhvastova Art Director: Alexander Abramov Technical Director: Evgeny Bespalko Storyboard: Sergey Voronov Media Artists: Alexander Abramov Sergey Nikitin Elen Elkiev Video case Production Directed Video: Alexandra Zagorodnyaya Director of Photography & Editor: Artem Ermakov Director: ZHANG YIMOU Agency: Kingwaychina Kinetic lights installation: Creative Direction & Programming WHITEvoid and Kinetic Lights Choreography: Emma Seward and Rose Alice Weaving Performer: Wu Shuxiang Presented by Buick More Links Find out more about Radugadesign: radugadesign.com Follow Radugadesign on Behance

Art Direction & Motion : Kamaliza – Zanzibar (Love Is Love)

Art Direction & Motion : Kamaliza – Zanzibar (Love Is Love)

Let's start off the Week with this Art Direction & Motion project by UK-based Cape & Monocle. Entitled: Zanzibar (Love Is Love), it's a music video that tells the story of a robot (last of his kind) scattering places in goal to find parts to rebuild his partner. You are taken into this beautiful melody as you are right away charmed by the visuals and intriguing concept makes you watch till the end of the music video. Frame by frame is just a pleasure to discover. Sit back and give it a watch. Cape & Monocle is a team that consists of Ben & Laura located in the UK. They specialized their work into Art Direction and Creative Direction. From big to smaller projects, they will also work their skills into 3d and 2d key art, style frames, animation for TV, animated music videos, social media content and more. Check out their site at cape-monocle.com. When we made Kam’s first music video for ‘Zermatt’ it was made up of 40 or 50 small vignettes – our goal was eventually to expand some of them into full narrative music videos for his future releases. For Zanzibar, the second release from his project, Kam was keen on doing something with the clip that featured a mysterious robot from the first video. We came up with the concept of a robot being the last thing left in a world that had been destroyed by its own creations. Before everything was wiped out, the robots partner had been attacked and destroyed. Zanzibar opens with him waking up after the devastation has stopped. He embarks on a long journey around what is left of the world to scavenge parts to rebuild his partner. Watch the Video Video Stills   More Links Learn more about Cape & Monocle: cape-monocle.com