Mar 30, 2009
The most amazing thing about being a designer today is the possibility to create, distribute and get feedback on projects very quickly. That's a huge motivator, especially for personal projects where we have much more creative freedom to explore and learn. Case in point, the VARIG Logo Redesign from Leo Porto. VARIG was the biggest and most important airline in Brazil from the 60s to the 90s. It was founded in 1927 in Porto Alegre, my hometown. I remember drawing its logo in my school books and imagining flying with them. The logo was very classy, a golden compass.