The project we are featuring today is mixing two things that we dearly love: Architecture & Branding. I mean what’s not love about this beautiful combination. Speaking of beautiful, we are taking a look at this visual identity and branding called Doble Veta made in the city of Monterrey, Mexico. Designed by Enrique Larios and Cursi Estudio, they have worked this mixture of colours that goes very well together along with a logo concept that clearly shows the idea and meaning of the name with a 3D finishing touch. What do you think? Hope you will like it! Doble Veta is a study of architecture and interior design established in the city of Monterrey, Mexico. For this identity, it was necessary to reflect the duality of study styles in both commercial and artistic projects. The symbol is formed by the union of two three-dimensional objects that simulate the combination of different materials. Credits Enrique Larios Cursi Estudio More Information via Behance.
L² is a branding design project created by the two young creative graphic designers, that happened to be twins, for their studio. One of the biggest issues I've always had is to design something for myself or in the past for my design studio. Working for clients or products is easier than designing your own portfolio. Krisztián Lakosi and Lakosi Richárd simply did an amazing job with the branding for their studio. It's super simple but it does look very classic. The L² studio was formed from the collaboration of two young creative graphic designers, also twins. The exponent in its name refers to the effect of cooperation: working together as a team we can achieve a lot more than we could do alone. The graphic designers of L² believe in deliberate, smart design, they built their own identity from the simplest elements possible – from a descriptive symbol and an intense color. For more information about Krisztián Lakosi and Lakosi Richárd, check out http://l2studio.co/ Branding
Bruno Fosil Predrijevac and Studio 33 shared a beautiful branding project for Dajakovic Concrete Plant. The interesting thing about this project in my personal opinion is how friendly it looks for such a serious, if not boring, industry. The colors look modern and the typography is simple and quite stylish. Below you can see a bit more of the project. Studio 33 is specialized in branding, design and development. They also love to work on packaging and logo design projects. Their studio is based in Osijek (Croatia) but we work with clients from all over the world. Bruno is a graphic designer at Studio 33. For more information about them check out https://studio33.rocks/ We have many years of experience working in the agency and prefer organized, systematic and quality work that will fulfil your requirements and help you in promoting or selling your services and products whether you are a small, medium or a corporate client. Branding
With my own experience, I am starting to think that with time having a notebook is always useful for many cases and situations. Even though we all aware of the rise of technology and all the great and useful apps out there to ease up our process. I still feel compelled to go back to these roots for the beneficial of taking notes. Let’s take a closer look at the work from ACRE design, a studio located with Singapore, Singapore. Working mainly in art direction, branding and graphic design, what I love about their work is their creative thinking across all projects from the branding to the photography. Hope you will like it! French philosopher Gaston Bachelard once said, “The blank page gives us the right to dream.” As designers, we know that nothing holds more promise than a fresh canvas, or a beautiful new page. We also know that having the right notebook can make a world of difference in the creative process – so we decided to create our own. Stack is an exploration of functional beauty, and a quiet celebration of colour and texture. The notebook’s sheets feature four subtle shades of peach-pink, which are set against a stately combination of silver endpapers and a textured navy blue cover. There are four kinds of pages: ruled, dotted, gridded, and blank, and they come together to lend themselves to helping you make sense of your thoughts – whatever they may be, and whatever shape they may take. More Information: http://acre.sg/v3.
We would like to share the work from Anton & Irene on what they have worked on their digital redesign for theMet which is the second largest museum in the World. Getting numbers like 33 million visitors last year is huge so the stakes are pretty to create a seamless user experience both on Mobile and Desktop. It was a work collaboration with other teams from program management, development and Anton & Irene on the UX and designing components. After some surfing on the live site, I just love how the branding and design guidelines just made sense (font, sizes and colours) and flows very well during scroll. Also how fluid it is on your mobile experience as well, like having a darker selection to indicate a selected state from the buttons. Give it a look as well at metmuseum.org. Digital Redesign for the Met, World's Second Largest Museum More Information: http://antonandirene.com.
I would like to share the work from Sweety anc Co who is studio based in Porto Alegre, Brazil. They strongly focus their work in branding, packaging and it’s amazing! At first glance, you’ll notice the colour palette is quite vibrant with fluo colours of green, purple, pink and more. The second thing you will notice is the variety of branding work, they aren’t only focus in one specific style but many including funky illustration, CGI, pattern work and more. It’s quite a long feature compares what we usually publish but it’s totally worth the inspirational scroll! Please enjoy! More Information: http://sweetyand.co.
Around this time of year with the celebrations, festivities and many many eats! We will also at the time of the year where we’ll get to enjoy some time off. As a designer, time off also means that we might have to rethink our portfolio, brand and any of our side-projects. Having some rest and being proactive always gives a great balance especially when things are cooling down. Let’s take a look at the work from Ira Banana who is a designer specializing her work in UI/UX and graphic design based in Barcelona, Spain. The work around the grid is fairly clean and simple and what I do appreciate the most is the colours used into the branding. I totally dig that colourful gradient mix! More Information: http://irabanana.com.
Opéra Saint-Étienne 2016 is a brand design project created and shared by Graphéine. There's just a lot to love about the original work done in 2015, and this project is a testament of the quality of the brand conceived - it scaled amazingly well to present a collection of amazed faces. In 2015, we conceived the visual identity of the Opera of Saint-Étienne. A logotype whose shape is directly derived from the architecture of the building. It was also a story of smiles... Last year, we had chosen to present a collection of amazed faces. It was the technical and administrative staff who had lent themselves to the game. For the 2016 season, we chose to highlight the musicians of the orchestra. Graphéine is a brand design studio based in Paris, France. For more information about their work check out https://www.grapheine.com/ Branding
We are taking a look at a case study of a rebrand for Vodafone Soundbox and we have to be clear that the goal target audience are for people from the range of 16-24 years old. Why am I saying that is because it’s always a great factor to know for what is your target when designing with a thinking in mind. From this rebrand from Kash Singh who is a designer based in Bedford, UK; you are taken with a gradient-based colour scheme as a base with dual tones. What I like the most about this design is the masonry grid happening on the homepages both on the app and website, it makes it colorful and inviting to browse. There’s some elements where I feel there will be a need of more thoughts but overall this is great! What do you think? The Brief. We were tasked with a brief to rebrand the Vodafone music service to target the audience between the ages of 16-24. The Solution. We began by looking at all of Vodafones current services, sponsors and advertising. We immediately felt that within all these sectors, apart from logo and colours, there was no real connection to anything. On the basis of our findings we decided to rebrand the service as a separate brand under the name Soundbox. This gave us leeway to be able to rebrand from scratch using colours, type styles and imagery that can be more associated with the target audience. Also during our research we saw that many people, even beyound our target audience, are often attending music festivals with many electronic based artists. This gave use the structure of the rebrand by using visuals to represent the electronic music scene/rave culture. Brief set by Richard Holt of Brand Union. More Information via Behance.
We have featured the work from Serge Vasil who is a Senior Designer and Art Director currently based in San Francisco, California. He recently got to work with Adobe on making a fictitious digital arts exhibition by using Adobe Photoshop and Dreamweaver on making the branding and website. I simply love the use of really colorful and vibrant gradients and one detail I even dig even more is the gradient use for the minimal mockup shapes. It’s really neat and hope you will enjoy it too. I am happy to share new work for Adobe. Rendered represents a fictitious digital arts exhibition. I was commissioned to design the branding and website for Adobe to showcase features of the new Adobe Photoshop and Adobe Dreamweaver from the recently released CC 2016. Credits Images by: Ari Weinkle, Anja Mewes, Ana Gomez Bernaus, Črtomir Just, Alex Diaconu, R4dn Studio, David McLeod More information: http://sergevasil.com.
For the fans of minimalist design you will love ONNO, a branding and visual identity project from the Ena Baćanović - Ruby and the folks over at O N N O themselves. The design is a glorious black and white logo mixing two circles and the N. I love how balanced the logo is and also the composition for the collaterals. In addition to that, the web site has a simple and elegant design, with a classic use of serif fonts. Branding About ONNO ONNO is a Zagreb-based design studio driven by simplicity, curiosity, creativity and new opportunities. Studio was founded by Ena Bacanovic and works with local and international client base.
Udacity redesigned their brand and visual identity, I really like the end result and it's always good to know a bit more behind a major redesign project like this. Bill Kenney shared a bit of that on a Behance post. He talks about the challenges and how they overcame them. The work was done by Focus Lab where Bill is the co-owner and art-director. Udacity is disrupting the traditional idea of higher education. They specialize in providing industry-prepared courses and “nanodegrees” to help students learn the skills they need to get a job. We created a comprehensive brand experience that is clean, simple, honest, and professional. The vantage point of the logo mark embodies Udacity’s non-traditional approach to education. Paired with the logomark, the logotype gives a subtle nod to the ownability of the brand. Branding and visual identity Bill Kenney is the Focus Lab, LLC co-owner and art director. They are a Design & Web Development Co. that specializes in Branding, ExpressionEngine and overall "awesomeness!" For more information check out http://focuslabllc.com/
Boing is a branding and visual identity project created and shared by TAVO. The project is a new rebrand for a TV channel in Spain with the main goal of creating a brand that is identifiable in the diverse countries that it would be displayed. They kept the circular shape of the logo that has been used in the recent years and playing with the point of the letter "I", used before. With that they could evolve the logo and typography while maintaining the original essence, giving a new personality with more possibilities to communicate. We Pitched in the new rebrand of Boing Channel for Turner Spain. We Had to go through the different trajectory and problems of this brand in different countries, pros and cons. For the unification and renewal of Boing channels we believed that a complete rebrand of the Logo, characters and ident in general was necessary, to unify the whole brand. Branding Credits Concept & Art Direction: TAVO Producer Executive: BEETA Music & Sound Design: Aural Sound Client: TURNER
We would like to present the work of the mighty folks from Dazzle Ship and their recent motion and branding project for DRL which stands for the Drone Racing League. It’s pretty much saying what this is about! But for those who doesn’t know, it’s a premier drone racing circuit for elite FPV pilots around the world, combining world-class flight skill and proprietary technology for racing. As it’s starting to air on ESPN2 and soon on Sky Sports (UK), the team has been doing a tremendous work to produces film, experiences and multi-platform campaigns for a diverse roster of clients including: Sony, Red Bull, Heineken, Levi’s and more. Hope you will enjoy the teaser and stills! From a creative perspective, branding a sport that doesn’t yet exist beyond the imagination of a few individuals was a challenging task. One of the biggest hurdles for Dazzle Ship was striking a balance between educating viewers on the real-world aspect of the sport – this isn’t CG; crashes are real – while transporting them into a futuristic science fiction environment that would represent the experience of drone racing. DRL is the first-ever professional race series for first-person-view (FPV) drone racing, bringing together the world's best pilots to fly DRL Racer 2 quadcopters head-to-head through neon-lit environments in the quest for the planet’s best FPV pilot. An early DRL YouTube teaser went viral in January, racking up almost two million views with tantalising footage of the exciting new sport. Expect epic courses, high-speed crashes and nail-biting competition when the DRL 2016 season launches in America on Sunday 23 October. Video Teaser More information: http://dazzleship.com.
Zero is a Branding and Web Design project shared by Ben Mingo, the lead designer with collaboration of Linda Eliassen for Ueno . Zero is a mobile banking experience and it works alongside a physical card. The design follows a very simple and almost monochromatic style. There's also a interesting grid with some aligned with pristine typography. Zero approached ueno to build their brand & digital touchpoints from the ground up. About Ben Mingo Ben is an interactive designer at UENO. Fore more information make sure to check out his website at http://benmingo.com/
Bourbon Nightclub & Bar is a visual identity project designed by my creative and Ewan Leckie. The project was shared on their Behance profile. The reason we share this project her on ABDZ is because of its simplicity. There's something beautiful about playing with black and white and also with dotted grids. I think by mixing that with some organic textures, the designers behind this project really achieved something powerful, especially for a nightclub. We were tasked with creating a fresh identity for a newly renovated club venue in Edinburgh. Helping with naming of the brand ( Bourbon Nightclub & Bar ) as well as designing the logo and set of illustrations, marketing assets and simple brand guidelines. Visual Identity About my creative My:creative is a face to face creative agency helping brands communicate their story. Working with people that have real passion for their product & for the people they want to engage with. For more information check out http://www.thisismycreative.com/
We’ve talked about how great concepts with the right branding can work really well together. It’s all part of the image you are projecting to your users and what is the reflection of your goals vs what is the purpose of your brand. There’s many great products out there but there are unlikely known because of the poor branding. That is not the case of the work of Mike Voropaev who is a graphic designer based in Brno, Czech Republic. He was part of the branding work for Sleepformer, a collection of sofas with the concept of a full mattress for a comfortable and healthy sleep. He worked on the visual identity, guidelines and UI/UX. Branding and web design for the capsule collection of sleeper sofas. Our collabo team has created conception, visual identity system, web design, guidelines and animations. Credits Art direction, graphic design, UI/UX, animation — Mike Voropaev Photo — OutboxPhoto, MZ5 group, public domain More information via http://mikevrpv.com.