Nov 05, 2008
The goal of a industrial design is to create better products in terms of function and form. The creative process is focused on coming up with the best solution in a holistically way, being rational from the materials and production process to the package and usage. AJORÍ is a great example of the mix of industrial design and arts and crafts, a trend that has been growing a lot. For this post we would love to share with you the Ajorí project. It's a great example of the creative process behind products.