Apr 30, 2013
Visual identity is for me one of the most important areas of design. It is the definitive element within the design process used across all applications and branding materials. It's not just designing a logo, it's creating the identity of an organization. The Makery project represents this with majesty and so we just had to feature it on Abduzeedo.
The Makery is a creative consultancy with a primary focus on hand-crafted models, installation design and art direction. Apart from commercial projects, The Makery endeavours to be a provider of workshops for students in a bid to spur creativity within local youths.
By working closely with the client, we arrived at The Makery: When one thinks of a bakery, one pictures oven-baked pastries lovingly prepared by hand. The Makery, on the other hand, produces stunning pieces of hand-crafted art.