Fazer o design de um logo é apenas uma parte do processo de criar uma identidade visual. Existem tantas aplicações diferentes que nós designers precisamos considerar antes de fazer o design delas. Pode ser um cartão de negócio,brochures, envelopes e outras coisas do tipo. Agora, é muito importante ter em mente que o processo não é simplesmente colocar o logo e está tudo pronto. Cada peça deve ser pensada e criada para comunicar os objetivos e a imagem da empresa para a qual estamos trabalhando.

Identidade visual corporativa tem um papel importante na maneira como a organização de apresenta, tanto internamente quando para stakeholders externos. Em termos gerais, uma identidade visual corporativa expressa o valor e as ambições da organização, seu negócio e suas características. Quatro funções da identidade visual podem ser distinguidas. Três delas são destinadas aos stakeholders externos. - Wikipedia

Selecionei abaixo algumas referências de identidades visuais que uso para inspiração em alguns projetos que estou trabalhando. Se você quiser mais informações, clique nas imagens para visitar as páginas dos autores e ler mais sobre eles.

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

Great Collection of Visual Identities

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