The first real customer experience we have when we get a new product is the package. Of course you might say that with the internet we can buy online and see the product before buying
Being a great fan of comic books, I always loved the visual identities used for some famous characters. Most super-heroes logos are like a incorporation of many aspects of the characters and their superpowers. I always liked Hulk logo as everytime I look at it I always remember his famous quote "Hulk Smash".
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