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Improbable Felt Beasts by Becky Margraf

Improbable Felt Beasts by Becky Margraf

There are creative niches we don't get to see too much here at Abduzeedo. There are many great artists that craft awesome pieces using felt, and Becky Margraf is one of them. I'm a big sucker for design projects and she came up with "100 Days of Felt", in which she design felt beasts. There are pretty sweet, going from food beasts to pop culture related ones. For the complete project, please visit her personal website! I hope you enjoy these. Cheers! ;) Cheeseburger with lettuce, tomato, and onions. Terry Venus the T.V. Gumball Machine Etch-A-Sketch Notebook Paper Flame Grass block from Minecraft Piñata Cinnamon Roll Fortune cookie with removable fortune. (Fortune says “Always Be Kind”) Boysenberry Pie Tennis racquet Gameboy with red LED power indicator. (On/off switch on back) Sriracha with a removable cap. Donut with sprinkle acne.

Attention: Craft - Identity

Attention: Craft - Identity

SNASK, a Brand, Design and Film agency situated in the heart of Stockholm, created a beautiful identity for the summer exhibition of one of Sweden’s most respected galleries. The project titled "Attention: Craft" beautifully mixes materials and handcraft work to create an intricate and playful composition. Below you can peek some details behind this uber cool project. Liljevalchs Konsthall is an almost 100 years old independent, public gallery for contemporary art. It show art and design on the occasion of at least four large and lavish exhibitions each year. The summer exhibition of 2014 showed magnificient artists of craft. We made the graphic identity entirely out of crafted materials all wrapped in a minimalistic surrounding. The word CRAFT became a custom lettering entirely hand made in the materials copper, marble, porcelain, wood and stone while the rest of the typography were kept simple and quiet. All the handmade and the choice of materials created the connection to the content of the exhitibion without taking away the attention of the artists. The exhibition was opened with great celebration and both artists and visitors as well as the gallery felt that the identity really expressed the exhibition. For more information check out http://www.snask.com/