I am always amazed to see the evolution of the design community and the adoption to new styles and techniques. Motion design seems to be taking over, not only in the design industry, but everywhere. Apps like Snapchat are proof to this evolution and it gives a glimpse of a day where no more static images will be seen. Until then I hope we find a better format than GIF. That said, for this post I want to share some beautiful examples of typography in motion created by Starov Evgeniy and Dubnichenko Alexey. The main idea of this collection is to show new vision of using lettering logos combining animation and calligraphy. Each of these works have their own style and animation details so they can be placed in any kind of media space and become a part of the branding. For more information check out https://www.behance.net/Starov
It is amazing to see how much the design community changes and with great sites to follow like Dribbble, Behance and many others we can compare the various shifts. Around 5 years ago, skeuomorphism was huge, then some ornamental typography. After that everything went vector and flat. Little by little things started getting more bold strokes, sometimes even with some depth. Now I feel that motion design is the new cool thing and in my opinion it's awesome. There are so many cool examples of little moments of delight that can be added with simple, yet playful animations. Gal Shir a product designer and art director from Tel Aviv is exploring and pushing this trend in an inspiring way. His animations are very smooth, stylish and super fun. In this post I wanted to feature some of them with you guys. For more information make sure that you visit his Dribbble profile to check out his full portfolio.
There are quite a few things I like to do before opening my computer and using a design tool like Sketch of Photoshop. One of the first things I do is a competitive analysis and right after some simple mood boards with references for things like animation, typography, colors, simplicity. I feel that this step gives me a broader view of possible solutions done by other designers. The process is simple, I just collect as many images as possible and the those that I think are the best fit for each case. For this post I want to share some simple images of UI animations. They are from Pinterest and Dribbble. I used them as references for some personal projects I am working on. The cool thing about this images is that they are pure visual and motion references. I don't pay attention about technical feasibility or anything.
Today, November 25th, the world celebrates 100 years of Einstein's theory of General Relativity. As a fan of science and having Einstein as one of my personal heroes I couldn't let this date pass in vain. After reading several books, biographies and articles about Einsteins contributions to the understanding of our universe, still today it blows my mind to think what he was able to accomplish with just pencil and paper. As he said to one of the Princeton guys when he accepted his post there, he needed just pencil and paper and a lot of eraser. Einstein's work with the General Relativity allowed us to understand how gravity affects the space-time continuum and gave us a glimpse of how the universe works. The idea of black-holes and that the universe is expanding were all predicted by the genius of his work. As a non-scientist, the movie Interstellar gives a glimpse of Einsteins theory and how it would affect us when traveling to different galaxies. The space-time continuum is a mathematical model that joins space and time into a single idea. This space-time is represented by a model where space is three-dimensional and time has the role of the fourth dimension. Another great way to understand more about General Relativity is to check out the video that Eoin Duffy put together to celebrate this important date and to pay homage to Einstein's theory. Check out and you understand why Einstein is for me one of, if not the, brightest mind that ever lived in this little blue dot. Credits JAMIE LOCHHEAD - Writer / Producer EOIN DUFFY - Design / Animation DAVID TENNANT - Narrator WESLEY SLOVER - Sound Design ANAÏS RASSAT Writer / Science Outreach / Communication A WINDFALL FILMS production for the SCIENCE & TECHNOLOGY FACILITIES COUNCIL Eoin Duffy is an Irish filmmaker now living and working in Vancouver Canada. Eoin has created a body of independent work that has gone on to secure multiple accolades including a dozen major festival wins, 3 Oscar accredited festival wins, a nomination for the upcoming European Film Awards, an IFTA nomination and a shortlisting for the 86th Academy Awards.
Today I bring to you some motion design inspiration from the super talented Francesco D'Ambrosio and Annarita Milella, an Italian designer duo based in Edinburgh. They have been crafting animations and motion design since 2012. The cool thing about their work is that they explore and mix styles keeping up to date with the trendy vector style but also combining with more traditional styles. For more information check out http://www.fabdesign.info/
Motion design is still an area that I am a complete newbie but I am learning to admire and understand some of the subtleties that make this field so incredible for me. For this post I want to share a beautiful project created by Martijn Hogenkamp a Creative Director from Amsterdam, Netherlands. The simplicity and the style of the work makes each frame worth of a poster, check it out. For our good friends Leadsmen, a Dutch electronic outfit, we’ve created a teaser for their album Arctic, which was released the 21st of April 2015. When listening to the pre-release we immediately were inspired by the dark, pulsating soundscapes layered with bubbling synths and pounding percussion. We decided to jump the gun and created this moody teaser in a turnaround of just two days. Leadsmen | Arctic from PlusOne on Vimeo. For more information check out http://www.plusoneamsterdam.com/work/show/arctic
Motion design, and animation in general, is something I wouldn't consider to be one of my strengths. Not only due to technical knowledge, but there's something else more related with timing and natural motion that is pretty hard for me to translate into any digital format. Seeing the work that Tom Alex Buch did for Verizon Fiber makes me acknowledge that and admire people that are able to execute with precision. Especially when we are talking about stop motion animation. Check it out, it's simply amazing. The Brief: Design and figure out how to create animated hand made feeling wire sculpture stop motion for Verizon fiber optics. At Psyop I visualized these motion tests and styleframes within the challenging timeframe of 3 days. For more information about Tom Alex check out his incredible work at http://www.tomalexbuch.com/ Motion test 1 Motion test 2
It is awesome to see more and more people playing with Material Design. The Google visual language is much more than visual design, it is comprehensive and it blurs really well the lines that separate visual, UX and motion. It also an incentive for new designers to sharpen their skills and focus more and more on becoming great product designers. On this post today I will share some great examples of Material Design from MaterialUp, a great site that aggregates explorations on Google's design language. For more information check out http://www.materialup.com/
Jovie Brett is a young IT student with some really good motion design explorations following the Material Design guidelines that Google released last year at Google IO. The quality of the animations are top notch and they really expressed what Google designers intended in terms of continuity and context. We selected a few examples of Jovie's work but make sure to check out his Dribbble profile at https://dribbble.com/bretbardolees for even more inspiration.
Motion design has become a super important part of any mobile app design. Smooth animations and the right curves can give to your product a much more refined look and feel. We see simple bounce and elastic effects give a organic feel, because that's the way we things happen in real life. Apple has been exploring this for a long time and more and more we see product designers working closer with motion designers to enhance the user experience. A good example of some motion design is the Music Application project by Sergey Valiukh. Sergey is an art director, graphic designer, motion designer, architect from Dnipropetrovsk, Ukraine. For more information visit http://valiukhsergey.com/ Hey buddies! Today I want to share introductory screens animation. The app allows to upload music files to your account, listen to songs, create parties sharing music to all available devices nearby. The app's motto is Listen! Synchronize! Via Behance
Motion design has become one of the hottest areas in terms of UI design. Attention to detail has gone further than just graphics but also how UI elements behave when touched or new content is loaded. Ion, an animation and motion design studio from Barcelona, shared some beautiful work executed for the app Wyldfire illustrating motion design at its best. For more information check out the app at http://www.wyldfireapp.com/#intro Via Behance
Visual identity is much more than stationary and printed materials, it goes beyond the static graphic representation and extends to motion. Nowadays, it is commonplace to see animations that by themselves represent a brand, whether by the style, motion curves or both. MTV is a good example and probably one of the pioneers in playing with video to extend their brand. MTV Essentials is a project created by Pes Motion Studio a design studio from Buenos Aires, Argentina. Our challenge here was to take basic geometric elements and materials and highlight the essence of the objects. We sought to create a universe that may be physically impossible to exist within but that the human imagination can perceive. For inspiration we used an art installation and took our arrangement of the elements from there. For more information visit http://www.peslab.com/ Video MTV NETWORKS / MTV Essentials from pes on Vimeo. Via Behance
Cinematics is a timeline of classic films and characters illustrated by Pier Paolo, it's a experimental project that he did and his spare time. The sound was made by Marcelo Baldin also known as Combustion. The Cinematics lettering was also made by me, and right now I'm working on a complete family for this font and I hope to launch it soon! For more information visit https://www.behance.net/pierpaolo Cinematics from Pier Paolo on Vimeo. Via Behance
Daniel Rodrigues is a Brazilian student of Design and motion designer, he has put together a set of videos for the event Think with Google 2013. He created more than 40 short videos made to present various speakers and the topics of their lectures exploring Google style. The result is really nice and makes me want to learn even more motion design. Credits Design / Animation: Daniel Rodrigues and Vitor Kanamura Soundtrack / Sound Design: Matheus Leston Icons Despite the limitations of representation in solid colors and simple design elements, were developed animation styles that allowed to join the dynamic and flow to the compositions, strengthening the identity. Support elements such as circles, strips and sparks were added to develop elements. In entry or exit moments of the main objects were added other color layers. Final
Metin Akcakoca is an 3D Artist and Generalist based in Turkey with a background in graphic design and always interested in everything about CG. We selected some of his work mixing animation, 3D and mad motion design skills. Metin's work is really inspiring, especially for those looking for motion design inspiration. For more information about Metin visit http://www.metinakcakoca.com/ Shapes Shapes from Metin Akcakoca on Vimeo. Mtv -01 Mtv from Metin Akcakoca on Vimeo. Spline Typo Mtv / 2 Mtv / 2 from Metin Akcakoca on Vimeo. Mtv - 03 Mtv / 3 from Metin Akcakoca on Vimeo.
When I stumbled upon this video it reminded me of one of my old tutorials playing with light effects. Of course the effects in this video are much more beautiful and the execution is spot on. It gave me motivation to try to do the same in After Effects. The title of the motion design work is Night Stroll and it was created by Tao Tajima. Video Stills
Aardman Animations directors Karni & Saul recently directed a new Random Acts film titled "Skinmeal," and we wanted to share with you the trailer, here, prior to its broadcast on Channel 4 in the UK on Wednesday, July 3rd. "Skinmeal" is a miniature predator story in the world of tattoos. In a Lynchian-style beach scenario, a girl lies sunbathing in electric light and is suddenly infested by her own tattoos. "In 'Skinmeal,' we tried to make a piece that was visually tempting and at the same time had a sharp edge to it," said Karni & Saul, directors at Aardman Animations. The film is loosely inspired by the work of David Lynch. Karni shot the live action footage on a Digital SLR camera in the studio at Aardman. Saul drew inspiration from tribal art to design the tattoo bugs. The insect tattoos were then animated in Maya by the CG team at Aardman and composited in After Effects. Saul also created the mood music. The result was a moody piece based on the food chain or as we call it skin meal. Karni & Saul were commissioned by Lupus Films to create a 3 minute short for Channel 4's Random Acts, a short-form daily arts strand screened on the channel late at night. Random Acts launched in 2011 and in its first year showcased 260 specially-commissioned three-minute films chosen for their bold and creative expressions of creativity. Check out the "Skinmeal" trailer on Vimeo Images from the film are below. ABOUT AARDMAN ANIMATIONS Aardman, based in Bristol (UK) co-founded and run by Peter Lord and David Sproxton, is a world leader in animation. It produces feature films, television series and television commercials for both the domestic and international market. Their multi-award winning productions are novel, entertaining, brilliantly characterised and full of charm that reflects the unique talent, energy and personal commitment of the very special people who make up the Aardman team. The studio’s work is often imitated and yet the company continues to lead the field producing a rare brand of visually stunning and amusing independent and commercials productions. More information can be found at: http://www.aardman.com