We love packaging projects and it's even more interesting when they are made by students. Let's give a look at this project from the Mid Sweden University, a cultural exchange and food between Sweden and Japan through fika. What's Fika? It's a Swedish term for "to have coffee" that comes mostly with pastries, cookies or pie. For this case, they decided to mix Japanese senbei cookies and green tea to create a brand named: Saikai. Published via Behance is a project from students collaboration between Maja Ahlund, Alma Lindström, Hanna Simu and Emma Waleij from the Mid Sweden University; an exchange of fika experiences with Japanese students at three schools was made. The hexagon shape stands for communication and balance, inspired by nature. Nature is also the inspiration for the pattern with mountains, winds blowing, rivers flowing and fields of tea and rice. The cookie box serves as protection for the cookies as well as a serving tray. Also, it's great fun to play around with! Credits Maja Ahlund Alma Lindström Hanna Simu Emma Waleij
Geiger Magazine is a editorial design project created by Mads Thorsoe and it was a school assignment to redesign a magazine. The reason I am sharing this project is because it is an old one, it was shared in 2012, that's 4 years ago. It is fascinating to see that after over 4 years the style is still relevant and applicable today. That's a testament on the importance of simplicity. Dieter Rams famously said, good design is long-lasting. Compare that with software interface and you will understand the difference. I feel that UI design is getting to a level of maturity that will become long-lasting but still there's ways to go till it get to a point like a simple, yet elegant editorial design like this one. Mads Thorsoe is a graphic designer from Copenhagen, Denmark currently working at ReD Associates NYC. For more information and to check out some more of his work visit https://www.behance.net/madsthorsoe Editorial Design
There is a lot of difference between student and real projects, most of them are related to real life constraints that are usually based on validation through user testing and a data driven approach. If there's one thing that is cool about student projects though is that it allows the designers to showcase the skills they want to highlight and a really work the details of it. The Netflix redesign done by Kristoffer kvale is a good example The idea behind the design was to create a sleek user experience and User interface people can use and understand. Kristoffer Kvale is a 20 year old designer raised and born in Norway in a little old fishing town called Haugesund. Currently attending to a school in Bergen to get bachelor in graphic design. For more information check out http://www.studentshow.com/kriskvale
Being a student is hard work... you spend hundreds of hours designing and evolving so that you may get to the point where you start doing solid, awesome projects that make you proud. The feeling of being able to design an awesome piece is just priceless. Mun Joo Jane, a young designer from Los Angeles, has designed a fantastic package for a Kellog's cereal. The most awesome part, is that this was a college assignment, student work. If she comes up with something like this being a student, I can't wait to see what she's going to do in the future. About the project: The overview of this project was to come up with a cereal packaging design for adults. We are no longer kids and it is important that our cereal packaging reflects exactly that. The challenge of this project was to neglect the stereotypical cereal box design. I explored many shapes and came up with two ideas. After much dilemma, I decided to push both concepts. The simple solution was to work on both ideas and see how far I can develop them. Special K was chosen for this re-branding project. Being a suitable cereal brand for adults was a key criterion when choosing the brand to work with.” Brands like “Cheerios” and “Trix” strongly caters to the younger population while Special K caters more towards the adult population. Also, I had an urge to change the Special K brand into a unisex design, leading to the creation of a b-line for Special K called “K+”. K plus creates a positive reputation and symbol for this packaging. The positive sign symbolizes good health and better nutrients. These perceptions allow consumers to feel like they are making a good decision by buying this product. The target demographics are ambitious and aspiring young adults in their 20s.” For more of Mun Joo Jane's work, please visit her portfolio at Behance. I hope you enjoy these as much as I did! Cheers. ;)
Taking advantage of negative space is one of the smartest ways to create intelligent and efficient logos. There are several examples out there, one of the most popular being the ubiquitous FEDEX logo. You can snoop other examples from a post we published a few months ago as well: Logo Design: Negative Space. In this post we feature another clever example created by Justin Ross Tolentino, the project is titled Mr. Milk and it uses the letter M and milk bottles to create the symbol. This was a project I made in school. The assignment was to create an identity for a job of yesteryear. I decided to base my project on a milkman I called Mr. Milk. My personal goal for the project was to create a timeless logo that could have easily been used in the 1950s as it could today. To merge the past and the present I paired the classic milk bottle silhouette with a clean sans serif. To give it some pop and contrast I decided to use cyan blue because I usually drink 2% milk. However, this color could easily be interchanged to reflect the different varieties of milk, e.g. red for whole milk, yellow for low fat, and brown for chocolate. For more information about Justin check out his website at http://www.juroto.com/
Industrial Design is the use of both applied art and applied science to improve the aesthetics, ergonomics, functionality, and/or usability of a product, and it may also be used to improve the product's marketability and even production. Davide Mateus is an industrial design student from Portugal and he design a super cool product called Cafe Balao, a coffee maker that allows you to make coffee on the glass balloon with the third of the time which machines that use alcohol lamps. The Cafe Balao has definitely a great visual appeal and style. I would love to get one of those and it's above all, a clear example of industrial design. Goals Rethink the design of coffee makers for home usage by exploring new ways that coffee can be made and consumed. Another important goal was to understand the production costs and viability. Sketches Production Final product Glass balloon for coffee with endurance incorporated. This device allows you to make coffee on the glass balloon with the third of the time which machines that use alcohol lamps.
Video Inspiration is a weekly(ish) post where we either feature a specific artist or show a sort of "best of" list of videos we've discovered during the week. Everything here may not be brand new, but we felt it worth sharing with the community. If you have good finds that you'd like to share, please feel free to send your links to email@example.com with "video inspiration" in the subject line. This week I'm featuring some stunning work ranging from student animations, to commercial concepts, and fun music videos. I hope you enjoy and feel free to drop me a line in the comments with your thoughts and suggestions on what type of videos you would like to see in the future.