Roser Padrés worked on this colorful branding and visual identity project for a timeless lighting system that offers a huge range of playful and experimental configurations.
We would like to share this branding and visual identity by Alaa Tameem and his work for Two12 Studios. About this project, what I liked the most was the part of the logo exploration where you can see all the iterations and as you can see from the first rough mockups to the shortlisted ones. Really love this and it’s quite inspiring to learn from. One thing though, the gradients are definitely back!
Alaa Tameem is an art director and graphic designer currently based in Amman, Jordan. With 5 years of experience under the belt, it's great to see Alaa shifting his work empathy towards branding and web design.