Sober: A poster should invite, communicate, inform, convince, and also provoke. If a viewer feels addressed, a poster is able to influence his or her decisions through text and images.
Creativity seems to never run out. This time, we'll see the incredible use of shadows in advertising.
Some of these are really clever, and I enjoy trying to figure out how the heck these guys came up with such great ads. 100% creative. Awesome! From Design / Marketing / Psychology.
Children of the World Trust