Creating a visual identity is always challenging, there are values and messages to pass through the logo, colors and all the branding assets. We try to share all sorts of case studies for different branding projects in order to illustrate the subtleties of each project and how designers approach these constraints. So for this post we will share the creative process behind the Design Staff logo.

Design Staff is dedicated to helping startups design great products. We’re a community of designers, researchers, and entrepreneurs who have helped build some of the products you probably use everyday.

Design Staff Logo Case Study

Design Staff Logo Case Study

Design Staff Logo Case Study

Design Staff Logo Case Study

Design Staff Logo Case Study

Design Staff Logo Case Study

Design Staff Logo Case Study

Design Staff Logo Case Study

Design Staff Logo Case Study

Design Staff Logo Case Study

Design Staff Logo Case Study

Design Staff Logo Case Study

Design Staff Logo Case Study

For more information about Design Staff visit http://www.designstaff.org/

About the author of this post

Abduzeedo is a blog about design. There are all sorts of articles for those who want to look for inspiration. Also you will find very useful tutorials for the most used applications out there, with a special selection of Photoshop Tutorials and Illustrator Tutorials. Of course there are other softwares conteplated like Pixelmator, Fireworks, and web design tutorials.