Discover the branding and editorial design for MUMI by Illán Vega Pablo, highlighting geometric identity and bold typographic choices.
MUMI, Museo de la Minería y la Industria de Asturias, stands as a testament to the rich industrial heritage of Asturias. The branding and editorial design, crafted by Illán Vega Pablo, brings this history to life through a sophisticated blend of geometric forms and sharp typography.
The design captures the essence of the mining world by representing three key elements: the surface, the depths, and the light from a miner's lamp. These elements are woven into a bold, geometric identity that navigates through the complex and often closed forms of underground galleries.
Visible grids and vertical columns create pathways in the darkness, evoking the structured yet intricate nature of mining operations. The design is not just visually striking but also functional, guiding the viewer's eye through the narrative of the museum's exhibits.
One of the standout features of the design is the use of sharp-edged typography. This typographic choice adds a distinctive character to each section, enhancing the overall visual experience. The "Sharp" finishes of the typeface provide a modern touch, contrasting with the historical subject matter, and bringing a fresh perspective to the museum's identity.
Illán Vega Pablo's approach to MUMI's branding and editorial design is both innovative and respectful of the museum's heritage. By integrating geometric shapes and thoughtful typographic choices, the design bridges the past and present, making the industrial history of Asturias accessible and engaging to contemporary audiences.
This project exemplifies the power of design in shaping cultural narratives and preserving historical identity. It showcases how thoughtful branding and editorial design can transform a museum visit into an immersive experience, leaving a lasting impression on visitors.
In summary, the branding and editorial design for MUMI by Illán Vega Pablo is a masterful blend of geometry, boldness, and typographic precision. It effectively conveys the museum's story, making it a standout example of how design can mold society, economy, and environment.
For more information on Illán Vega Pablo's work, visit his website.
Branding and editorial design artifacts
