Apr 19, 2018
Andrew Footit recently had the privilege to work with ESPN The Magazine on their NEXT Feature. The project included a typographic Intro Illustration a flat logotype of the Intro type and some custom letters which later turned into a font.
The feature is about up coming and young star athletes, the next stars of their specific sports. The intro piece needed to have a futuristic feel to it so we used 3D type with LED styled lighting inner strips.
The sports featured included Football, Baseball, Hockey and Basketball. I used line illustrations from each of the sports respective playing field/court to surround the type.
The custom font took its styling form the intro type, keeping the inline and geometric angles to tie the feature together nicely. The font is a case alternative font allowing the Inline version or the solid version to be used by lower case or uppercase.
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