Robert Shields is a digital artist, graphic design and illustrator from Phildadelphia, USA. He has been featured many time in popular design magazines such as Digital Arts, Computer Arts, Advanced Photoshop Magazine and others. He is also member of the slashTHREE collective. Robert has just updated his portfolio with some really cool work, therefore, we have to share that with you guys ;) For more information about Rober Shields visit his Web site at http://www.robshields.net/ In Search of Lost Time Designers Against Child Slavery Escape slashTHREE Promotional Image Darkness Visible Image and Tutorial Advanced Photoshop 76 Image and Tutorial Computer Arts 178 Editorial Image For a Coming Extinction
We have featured David Mascha a few times and also published a full post about him last February, the article was called The Stylish Work of David Mascha, however David has recently updated his portfolio with some new work and of course it is our duty to keep you guys updated as well. For those of you who have never heard about David, he is a Vienna based designer and illustrator. Since 2005, he has been working for several design studios in Vienna as well as developing projects for international clients, fashion and design labels, magazines and books. David Mascha had his work participating in exhibitions around Europe and Asia. He is also part of the DEPTHCORE collective. For more information about David, visit his website at http://davidmascha.com. Also there is a great interview that David did for the DEPTHCORE collective, check it out. Lost Paradise Part of the "Freestyles" series created between 2009-2010. Featured in Depthcore's "Mythic" chapter. Transient Part of the "Freestyles" series created between 2009-2010. Featured in Depthcore's "Eve" chapter. Hennessy Illustrations for the limited edition cover for Hennessy's popular VS Flask. The final design is a single silicone mold that comes in over 20popular colors. Commissioned by the KDU. IBM Power your planet I was approached by Ogilvy Ny to create illustrations of a powerful planet for the international "Power your planet" campaign by IBM, including ad's in the New York Times and the Wall Street Journal. See the animated commercial ad here IBM System Z Visualizations of the System Z. Illustrates the idea of '93all things coming together under one server platform. You are we Illustrations for the "You are We" Project by the KDU.
Japanese Author Haruki Murakami has made an international name for himself as a strikingly original and relentlessly compelling novelist. My first window into his work however, was through the work of another brilliant artist - John Gall. John Gall is the Vice President and Art Director for Vintage / Anchor Books, and it was his fantastic cover design that compelled me to track down a book who's author's name I couldn't remember. I kept going up to the employees of book stores saying, "Do you guys have that book by the Japanese guy with the amazing cover of an upside down bird?" Thankfully someone eventually knew what I was talking about and I was formally introduced to Murakami's work, my favorite author to date. But I have to admit that more than some of the experience I crave when seeking out one of his novels is the combination of copy on the back cover, teasing me with bits and pieces of Murakami's fantastic imagination, and the equally unique and off-beat cover designs by John Gall. I hope you enjoy his work as much as I do. These first few are some of my favorite designs he's done for Japanese Author, Haruki Murakami. Let me know in the comments and on twitter what you think and if you're a fan of Gall / Murakami too! You can find me at @nathanbweller. Other John Gall Designs John Gall Art Director Want more? John's blog doesn't feature any of his own work, but he's put together an excellent collection of book covers that inspire him. Check it out here: http://johngall.blogspot.com/
Zakhar Krylov is an art director, graphic designer and illustrator from Moscow, Russia. His work is very coloful mixing traditional illustration with vectors but with a nice personal style on his drawings, you will notice that especially in the Color Illustrations 2010, Personal Illustrations and Drawings, which, are my favorites in terms of details. For more information about Zakhar Krylov work visit his Behance profiel at http://www.behance.net/zakhar_krylov Color illustrations 2010 Personal illustration 2010 Drawing FROM RUSSIA WITH LOVE design package juice for RUSSIAN ARMY LOVE&HATE
Philipp Zurmöhle is a graphic designer and illustrator based in Nuremberg, Germany. He is currently working at Adidas in Germany but is also available for freelance projects. For more information about Philipp Zurmöhle visit his Web site at http://www.phillennium.com/ or follow him on Twitter at http://twitter.com/philippzm SEVEN MONKEYS Seven Monkeys poster - Submission to the 7 Deadly Sins International Graphic Design Contest. The poster is now available as a gallery quality art print on Society6. Get it in 3 sizes here: http://www.society6.com/studio/phillennium/Seven_Monkeys Home Is Where You Heard It SNYRT The Snyrt project experiments with bubbly type and strange organic forms. Mainly made with markers the drawings are inspired by quick graffiti throw-ups and comic elements. PHY CD COVER BEAR & SHAPES OOZING LANDSCAPES OLD GRAFFITI SKETCHES SNEAKER CONCEPTS LAUTER LEBEN
Magomed is an originally from Russia, German based freelance Illustrator, Graphic Designer and Art Director. In the past years he has established and proved himself as someone who is steady trying to grow and improve by big steps. He is a proud member of 'The Keystone Design Union'. The highlights of his Career were him being invited to Germany's top late-night talkshows TV Total on Pro7 and Stern TV on RTL. Beside that, he has worked with the Legendary dutch footballer Edgar Davids, who made Mago come over to Amsterdam to work on some graphics for Edgar's brand 'Monta Soccer'. Mago has been part of Gallery Exhibitions such as the 'Diesel Only the Brave' Launch Parties in New York and Miami, the 'Lyrics & Type' Exhibition at the Gorker Gallery/Semi Permanentin Melbourne and the 'Time & Space' Exhibition at the Maxalot Gallery in Amsterdam. Nike-Arsenal Arsenal London Tee-Shirt Illustration for Nike Football, one many more to be released in 2011. Personal Experimental, Personal work. ROOTS KDU Kareen Collabs A collaborative series between Kareem Black and Iammago. Photography provided by Kareem Black. For more information about Magomed Dovjenko visit his Web site at http://www.iammago.com/
Tony Montaño is a graphic designer and illustrator with Bachelor’s Degree from Boise State University in each field. Tony has a deep passion for working in all kinds of media; traditional, print, digital, and new media. He currently works freelance and welcomes new projects. For more information about Tony visit his Web site at http://tmontano.com/ Caricature Work - Digital Painting Obama, victorious - Front page Illustration Newspaper Illustration for the announcement of Obama's presidential win. As an intern for my school's newspaper, The Arbiter, I created this illustration the night of the election. I also created a different version of McCain winning. This illustration was also selected into 2008 Poynter's Institute - Election Newspaper Collection. Below is another editorial illustration I created during the presidential race. Gene Harris Jazz Festival - Promotional package Student assignment. Gene Harris Jazz Festival promotional package. Each student in the class was assigned to submit a poster design, postcard design, T-shirt design, T.V. Ad, and newspaper design for the 13th Annual Gene Harris Jazz Festival. Those holding the event would then choose the 'design' that they liked best. BFA Student Show - Illustration Illustrator & Graphic Designer. I absolutely love everything about Art. My work encompasses a variety of styles and mediums. I try my hardest to be well versed in as many mediums as possible. I have a BFA in Illustration and a second BFA in Graphic Design. Concept Art
According to Wiktionary: a collage (From the French: coller, to glue) is a work of formal art, primarily in the visual arts, made from an assemblage of different forms, thus creating a new whole. David Lynam is a web developer from Seattle who founded Kohlage, a site dedicated to the expressive art form of collage. Kohlage is a place where artists can go to showcase their works and/or find inspiration in the work of others. Some examples Confessions of ex- Corporate Slave (2010) Bridge Pecado original Coração dos outros Old love Extra Just Like Them Fela John Henry Fuckin' awesome! Goodspeed Dolorosa Velika o?ekivanja FALLEN ANGEL ivory OBJECTS IN MIRRROR ARE CLOSER THAN THEY APPEAR. If you like collages you must visit http://www.kohlage.com/ and more than just visiting, start sharing your collage works too ;)
Jonathan Lax (also known as YONIL) is an illustrator and a graphic designer born 1982 in Holon, Israel. He graduated with honors from the Department of Visual Communication at the Holon Institute of Technology H.I.T. Currently he's working freelance and enjoying every second of it. About Jonathan's main influences he mentions urbanism, music posters, album covers and street arts. I believe that the essence of every artwork is its basic idea, so I would usually devote a great deal of time for an idea to emerge. For more information about YONIL, visit his Web site at http://yonil.com/ Be On The Safe Side A T-shirt design with a statement about our planet. One of the 8 Finalists at the DBH 10K 2010 Competition. We Did This To Ourselves We are responsible for our own fate and for our planet’s fate and yet we seem to be getting tangled with more and more problems we refuse to face. A t-shirt design that is also one of the 8 Finalists at the DBH 10K 2010 Competition. UNTOLD Posters and flyer design for the british DJ Untold. The Knuckle Collision A t-shirt design, winner of the heavyweight championship competition at ShirtFight.com. Loveat Beverages Posters A series of beverage illustrations and poster design for loveat. loveat is an organic coffeeshop. This project was done while I was working at veecee creative partners. May I Rebel Please? Garduation project at H.I.T. An illustrated installation. Expression of the tension between the will to rebel and unleash impulsive anger, as opposed to our society’s behavioral codes. The war between me and my inner monster. One Day You Will See A personal t-shirt design Various Logos Digital Sea An illustration inspired by the song “Digital Sea” by Thrice. The illustration was published in A5 Magazine in their No.9 issue – the “Remix” issue and was also printed as a shirt. MTV Break An MTV break video made for a the art break competition. The video came in 2nd place in the israeli competition. A collaboration with Alteroy. http://vimeo.com/4198843 Apparently Cats Only Have One Life Just Like The Rest Of Us A t-shirt design made in memory of my two cats that tragically died at a young age. With love to Griffin and Ike. The Cycle Of Indecisive Living An illustration about my tendency to be tend to be a little indecisive when it comes to big choices to be made. Peep Magazine Peep is an experimental magazine I designed as a school project. 99% of the materials in the magazine aren’t mine, meaning the photos and editorials were all taken and written by pros, while it was my job to design the whole layout for the mag. I used colors to distinguish one article from the other, and also between the photographs. Boring War An Editorial illustration I did during the war in Gaza. The whole thing seemed to me like it was getting so frustrating for all reasonable people on both sides. ClubMad Poster and flyer design for ClubMad – a party line in Tel-aviv.
Tom Emil Olsen is an award-winning Art director and Graphic designer with over 11 years of experience. Located in Aalesund, Norway, he has headed up several engagements and developed design solutions for important Norwegian and International clients. His various education includes Business Marketing, Advertising, Graphic design, Art, illustration and design. The first time I saw one of his work I was totally blown away with the quailty and attention to details, some pieces are very simple but extremely elegant For more information about Tom, visit his agency Web site at http://www.havnevik.no/#/Agenda/Hjem or his Behance Profile, there are an impressive number of images and information about his work, be prepared to spend a few hours checking out his portfolio, it's definitely worth it. Proud, Orange & Blue Aalesund Football Club is one of Norway's strongest brands. We have provided development of the clubs visual identity, overall marketing development and concept images. Coldwater Prawns of Norway Three former competitors with long experience of prawn fishing teamed up to form Coldwater Prawns of Norway to have a joint sales and marketing company. The company's boats account for about 60% of all shrimp that are caught by the Norwegian ocean-going vessels. Coldwater Prawns of Norway enters the future with one of the finest, purest and healthiest product in the world. The company were also recently announced Official Associated Member of Bocuse d'Or. Tire Hotel "We offer a one year stay for four. Including two annual Tire shifts, cleaning and storage of your summer and winter tires, as well as annual wear check. We provide your tires a wonderful stay throughout the year. They get the best service, cleaning and care. The tires are checked for wear, so you can be sure that your safety is ensured when the car will hit the road again. If the tires have excessive wear, you will be notified so that we can replace them with new and safe tires." SUROFI Rebranding of a 65-year-old visual identity. SUROFI was founded 24 July 1945, and is the second largest sales organization in the whitefish sector in Norway. SUROFI have a monopoly on all first sales of white fish and shellfish in his district, which is the western part of Norway. Gutters & Glory The Book was awarded Gold in the highest ranked book-design award in Norway, "Årets vakreste bøker" ("The most beautiful books of the year"). The award is delivered by "Grafill" (The Norwegian Organization for Visual Communication). Comment of the Jury: "As good as Gold. Heart Warming and well-founded anniversary script that catches the timeperiods. Fantastic portraits and picture stories from the Companies history" Bring the world to your home. Whenever you want. Optical Fiber Campaign for Norwegian Power Company, "Tussa". The concept was based on using celebrity stand-ins/look a likes from the media-world, to visualize the most important product advantage; flexibility of choice. Text: "Bring the world to your home. Whenever you want". We also focused on the speed and precision of the product. The campaign included ads, leaflets, direct mail, posters, microsite and exhibitions stands. Mother A film for Norwegian Centre of Expertice - Maritime Mother from Havnevik Reklamebyrå on Vimeo.
Wednesday, September 8th at 9pm CST — This week’s conversation is supplemented by the thoughts and opinions of our guest, Armin Vit — one half of the dynamic-duo known to most as UnderConsideration (Armin Vit + wife and co-conspirator, Bryony Gomez-Palacio). We have him about a week before his talk at AIGA Chicago’s Design Thinking II, and we hope to search his head a bit, figuring out what makes him such an effective proponent for good design. Armin Vit’s career has brought him from his original home in Mexico City, to Chicago, and then to New York (working with Michael Bierut at Pentagram). Today he runs projects through UnderConsideration’s Department of Design in Austin, Texas, and does his best to enjoy time spent with his young family. Vit has written articles for many of the industry’s leading publications like HOW, STEP, and Eye. He’s also created content for Emigre and the UK-based design publication, Creative Review. As if that wasn’t enough, he continues to oversee the creation of several microblogs and design critique sites while touring the world as a welcomed speaker, talking about what else… our favorite topics… design, branding and typography. There’s a lot more to Vit then we’ve got here, so check out the links at the end of this post and…Join us, and Armin Vit, this Wednesday September 8th at 9pm CST, here at http://designchat.info/chat for a live video and text chat. It will be great to talk with him and we hope to see you there too. SPECIAL NOTICE: The live show is at 9PM CST. That’s one hour later than usual! Don’t miss it. Learn more about our guest, Armin Vit, at the following links. Link Round-Up: DesignChat Live Wednesday Sept 8th, 9PM CST Armin Vit and UnderConsideration on Twitter Armin Vit Profile on UnderConsideration Veer Interview with Armin Vit Unmatched Style Interview with Vit Print Magazine Interviews Armin Vit & Wife Bryony Gomez-Palaci firstand20.com Gets Vit to Show Us his iPhone Homescreenidsgn.org talks Flaunt Flaunt: UnderConsideration.com Brand New FPO For Print Only Quipsologies Speak Up Archive Word It Archive Archive of The Design Encyclopedia AIGA Chicago “Design Thinking II” with Armin Vit September 16th.
Daniel James Diggle is a multidisciplinary designer and illustrator based in London, United Kingdom. I got to know his work from Behance, I believe it was a suggestion for the Daily Inspiration and I was totally blown away by the level of details he put on his work, especially in the sketching phase, it's really impressive. For more information about Daniel James Diggle, visit his web site at http://www.danieldiggle.com/. You can also buy his prints at http://www.society6.com/danieldiggle or follow him on Behace at http://www.behance.net/DanielDiggle it's definitely worth it. But for now check out some of his works that we selected for you ;) So! I am a creative designer with passion for design, web and bringing a tactile feel to the digital arena. I've experience in web design, illustration and online advertising and have dabbled with motion graphics, animation, creative thinking, and a dash of IA, usability and art direction. No! "typographic illustration/experiment that literally grew as I got rather carried away with layering and building the image." She Walks 5125 The year 2012 signals the conclusion of one of the most ancient predictions ever made. The Mayan's, an ancient and advanced civilisation of South America and experts in astronomy, predicted the end of the great cycle of ages in 2012. Random Got Beautiful Initially, this illustration was due to be a collaboration with another artist with the 'Beautiful' line theirs to interpret. Unfortunately they were unable to do so, thus I moved to finish the piece myself. The result though, was that I rushed the last line and I was entirely unhappy with the outcome. I have however, completely re-drawn the 3'rd line and shall comp it to the original image before the final version is ready to be screenprinted. You can see some of the development and detailing below and a preview of the new 3rd line is at the bottom. "the first typographic illustration exploring the inking technique." Slow Growth
Mike Harrison is a 25 year old graphic designer and illustrator, currently residing in Southwest UK. For the past 7 years he has honed a variety of skills in the fields of graphic design, illustration, motion and photography. It turned into more than just a passionate hobby for him many years ago and he is now actively seeking a fulltime position in London. Mike is also part of the international modern art collective Depthcore, and a member of the Keystone Design Union. For more information about Mike, visit his Web site at http://www.destill.net Nike Kids I was approached by Nike to create a number of illustrations for Nike Kids to be used in stores worldwide. Exposé I was asked to create an illustration for The Blind Project to help raise awareness about sex trafficking in Southeast Asia. Nike t-shirt T-shirt created for the Nike Women's Running range. Toofaced Collaboration with Maciej Hajnrich for Depthcore's 38th chapter entitled 'Freestyle IV'. I am always striving to improve my work and adapt to the ever changing, fast moving design scene, hoping to inspire others along the way. I Make Myself Up Personal illustration created for Depthcore's 37th chapter entitled 'Her'. Nike - Lisa Leslie Illustration created for Nike and the record holding women's professional basketballer Lisa Leslie, to celebrate her time in the WNBA as she retired at the end of the 2009 season. Heist Typographic illustration created for Depthcore's 36th chapter entitled 'Heist'. I also wrote a tutorial on how to create it in Digital Arts magazine, read the tutorial online here. B&W Still Rocks Typographic illustration created for Depthcore's 35th chapter entitled 'Noir'. DATA book Illustration created for the book DATA (Designers Against Tibetan Abuse). I also wrote a tutorial on how to create this image for the blog Web Designer Depot, check it out here. ABC123 Personal illustration created for Depthcore's 34th chapter entitled 'Idio'. Let Go Personal illustration created for Depthcore's 34th chapter entitled 'Idio'.
Animal Canon is a design studio from Madison, WI or as they describe themselves, a creative collaborative endeavor and a manifestation of their creative energy and instinct to create and evolve. Well I could say that they have such amazing posters and they really do what they say in terms of creativiy. For more information about their work visit http://animalcanon.com/ and to get the incredible posters we will feature below, visit http://animalcanon.com/store.html Posters the ANTLERS YEASAYER MEGAFAUN LAKESHOREPALOOZA EDWARD SHARPE & THE MAGNETIC ZEROS the FOUND FOOTAGE FESTIVAL TITUS ANDRONICUS
Joao Oliveira, is a portuguese graphic designer and illustrator, based in Porto. Abduzeedo takes pride in featuring such an young and talented creative. You will def see him more often from now on. 1. First of all we would like to thank you for taking the time to provide abduzeedo.com with this interview. Please tell us more about your art and design background and what made you become an artist and designer? My pleasure, thanks for the interview! My background as a designer and artist is really recent, I always loved drawing and I'm a creative person since I remember but my professional goals were never meant to be on the artistic area. I spent all my school time studying science and it wasn't until college (4 years ago) that I really found what I wanted to do, be a designer, since then I've been taking a degree on Communication Design and exploring the world of digital illustrations, developing personal projects and working with clients. 2. Your work is pretty unique and full of creativity. Where does your inspiration come from? It will sound like a cliche and I'm sure all the other artists and designers have the same answer but my inspiration comes from everything... I listen to a lot of music and watch a lot of imagery, be it art related or not, so those might be the main sources of inspiration that feed my creativity. Another huge source of inspiration is definitely the 80's and the whole retro scene, from the old spectrum and 8 bit video games to the bright colors, disco and neons, a lot of people refer to my style as a 'retro futuristic' one. 3. Could you describe for us your typical 'start to finish' workflow when working on a design? The process really varies, most of the times I start by creating a big shape, figure or typography that will act as the focal point and everything else will evolve around it, for my typographical pieces I begin by designing the typography on Illustrator and when I'm happy with it I export it to Photoshop where I can add textures, colors, lighting effects and other elements, etc. Other times I simply recycle an old piece, decomposing it in various ways, and using it to create a completely different and distinct image, most of the times by using the mask tools. 4. What are your tools of the trade, both hardware and software? I actually don't really like macs, which is unusual for someone in my area, so I have a PC bought months ago, it's pretty recent and powerful so I can easily handle huge files, both static Photoshop images or motion projects on After Effects, with a 22 inch screen. Software wise, Photoshop, Illustrator and After Effects are my main tools, sometimes I use Maya to render some 3D models or special effects. 5. What, for you personally are the pros and cons of being a designer? Personally, being a designer is the best career in the world, I never considered what I do as a job since I have fun doing it and working for my clients, it's the kind of job that you get excited over your next project and it allows you to have a huge variety on your career, it never gets boring. Cons of being a designer? Probably the impossible deadlines and the constant seeking of innovation which can't be necessarily a con but it's not a safe area, you can't remain passive waiting for things to happen and innovation is the key factor. Casablanca Infography from Joao Oliveira on Vimeo. 6. How does your job as an artist and designer influence your life? Do you feel that you see things around you differently for example? Definitely, I suffer of that 'designer syndrome' where I analyze and criticize everything and imagine a better way of doing it, I often find myself cursing the person who designed that poster or that magazine spread saying how bad the selection of typefaces is and stuff like that. 7. What are your coming projects? Everything is pretty calm right now, I have a couple of incoming tutorials, one for the UK Computer Arts magazine and other for the upcoming Portuguese Computer Arts but that's about it, will start seeking a job as a designer on any studio that will hire me and hopefully will finally start working as a full time designer. 8. What are your favourite 5 websites, and why? Inspirational sites wise, I frequently visit ffffound.com, Formfiftyfive.com, Fubiz.net, Yayeveryday.com and of course Abduzeedo! I also visit Hypem.com for the latest music trends and to find new music. 9. Once again , thank you very much for the interview. As a final word, do you have any tips for upcoming artists and designers? My pleasure once again! Work hard, that's the best advice you can get, never stop experimenting and have fun in what you do. Where to find him on the web http://www.onrepeat.net/ http://www.behance.net/Biomachina http://biomachina.deviantart.com/ More of this artist
DepthCore is as you might already know, one of our favorite collectives out there, and that is because the the quality of the artwork they come up with every new chapter, and fortunately for us, they did it again. DepthCore just released a new chapter called ">MYTHIC in which they feature creations from incredible guys such as Nik Ainley, Justin Maller, Phil Dunne, Craig Shields, João Oliveira and others. This chapter features several stunning contributions from the wonderfully talented Raphael Vincenzi, earning him the Featured Artist nod for this collection; click here to peruse the traditional interview. This Chapter is also notable for the abundance of it's collaborations, including several pairings never before seen - make sure to explore thoroughly to discover these unusual visual experiments. One of our most thematic relevant Chapters ever, 'MYTHIC' is the result of five months of careful planning, research and stylistic experimentation from the collective. The slow creative process has resulted in a Chapter that has been meticulously crafted, workshopped from sketches through to completed pieces, thoroughly taking advantage of the collaborative collective experience. Several of the pieces presented in this collection were composed over the course of several months, taking on board feedback from our artist base at each stage of completion to try and fully realize their full potential, and ultimately create a Chapter that is carefully considered, conceptualized and executed. Niklas Lundberg Jeff Huang Shadow Chen Matei Apostolescu Anneli Olander Craig Shields Matei Apostolescu Nik Ainley Iain Macarthur Ikaruga For more information and to browse through all the images from this amazing DepthCore chapter visit http://depthcore.com/chapter/Mythic/
Yesterday was unveiled the logo of the next World Cup that will take place in Brazil in 2014. With the new emblem came also an avalanche of criticism that started last month when the logo was first seen. Among critics there are some that say the logo is reminiscent of Chico Xavier, a famous brazilian psychic, or that it is more suited to a volleyball contest than for football/soccer because there are hands holding the ball, which is not allowed in the sport. So in this post I will share my opinion among with the other Abduzeedo writers. Before we express our opinions take a look at the new emblem and the video shown during the introduction of it yesterday in South Africa. Video Logo Opinions Alexis (Aloa) What you can see in the history of the world cup logo is that its gets simpler with less texts and shapes every time. The 2014 Logo for brazil is by far the most plain logo of them all, that is why I liked it the most. Amanda I really like the concept, however I do think it was poorly executed. I think a big part of that is due to poor placement. I like the idea of hands forming the iconic shape of the trophy, but for some reason, to me, the negative space in between the fingers seems kind of awkward. I wish they'd played around with that a little bit more to where the fingers didn't appear frail and dainty, which I guess is why it has gotten criticized as shameful to the nation. It reminds me of Symbolist painter Edvard Munch's The Scream. You know what I'm talking about? The painting where the distressed man holds his hands up to his face, representational of the universal anxiety in modern man. Also: 2014 in red? I would have liked for it to be in blue as a more clear depiction of the Brazilian flag. All in all, I do appreciate it for its simplicity, I just think it could have been developed better. Fabiano As for every logo design, there will always be those who like it or dislike it, but I believe that for this 2014 World Cup logo there's too much buzz. I particularly didn't like it, I don't know if it's either because of the form or the concept with hands on a trophy. I don't think it's something terrible either as a lot of people have been saying...that's a bit of an exaggeration. In my opinion the idea behind it is showing the happiness and friendliness of the Brazilian people with the colors of our flag all of that while creating a trophy with hands, so it sounds pretty cool but the outcome is not. It's not a logo that WOWs us. Nevertheless, it's a logo with concept but could be much better executed. Fabio Sasso Well I will start off by saying that I quite liked the new logo since the first time I saw it on an article where Alexandre Wollner, a famous Brazilian designer which I admire and respect, was pretty upset with it saying that it represented hands covering a face of shame. Interestingly enough I saw something totally different. First, it clearly reminds me of the World Cup trophy and usually the captain of the team who wins the World Cup holds the trophy with his hands, not his feet, as do the rest of the team when they run around the stadium carrying the trophy and celebrating the triumph...so that would explain the hands. Second, there's no question that Brazil is the country of football/soccer/futebol. If you live in Brazil and watch any sports on TV it will be at least 80% football and 20% all other sports if not more. The logo reminds me that the whole nation is embracing the event and will root for our team so that in the end we can be the ones holding the trophy as winners, something that unfortunately didn't happen in 1950, the only time the World Cup took place here in Brazil. Last but not least, the graphic execution. In my opinion they looked for a very loose style as we can see on the shapes of the logo, something very hand-drawn. I believe it's a good choice because of culture and carnival, however, in my humble opinion it could be better executed. I also didn't understand the red on the 2014 and I hope it's not because of a major sponsor. Nevertheless I don't know the briefing or even if there was one so everything I say here will be based on my opinion and on my taste and that's like saying that blondes are prettier than brunettes and vice-versa when it comes to design. With that being said I believe the thing that concerned me the most is that they hired an advertising agency to do a design job and I believe that was the cause of this discussion among the design community which is totally understandable and I agree with that. However I think criticizing logos is very easy because we simply do it based on what we see and our own taste. Now if we think about how this logo has a target audience of 190 million Brazilians and billions of people around the globe...damn, that is a hard task. I think the discussion here has to be about how to avoid that other professionals do the design work that we are supposed to do and why that happened, that is really important to understand because that we can change, the logo whether good or not it is done and cannot be changed. Gisele To be honest I expected more from our 2014 World Cup logo. Yeah, I know that several people will say that Brazilians like to complain and all that, but I believe that the logo could be way better. With such great designers and logo pros we have these days, this is not exactly a master piece. Of course the logo is nice, the idea of the hands forming the trophy is very interesting, but I still think it's not that impressive. Paulo Gabriel Poorly done, it looks like those cliparts that come with Microsoft Word. It also looks like they spent 30 minutes doing it and were inspired by Chico Xavier, the psychic. It has become a national joke. Actually, I am still waiting for them to announce that it was just a joke and show the official emblem. To make matters worse they applied some cheesy gradients, it's for sure a national shame and they should fire the intern who did it. Paulo Canabarro In my opinion the World Cup logo should mainly represent 3 things; football, the host country (Brazil), and World Cup. Most of the old logos do that well on their own way but this one kinda fails to well represent these elements. I personality don't like it but I don't think it's that bad of a logo, it will do the job, even though it could be a lot better by taking a different approach to it. I would love to see the brainstorm prior to this logo design and that would help everyone see the logo with the same eyes of the creator. Some World Cup logos Discussion We here at Abduzeedo want to make the blog an open channel for the design community to discuss these subjects towards an evolution of our industry through sharing experiences and opinions, always with respect. We really want to hear from you, share with us your thoughts about the new logo always trying to explain your opinion so we can learn from you as well.