teale is a personalized mental support, for everyone. Is a mental health digital platform dedicated for HR teams who want to drive the growth of people. Allows employees to be more resilient by getting to know each other better and acting on it daily to that companies can grow sustainably.
The brand identity was inspired through the organic shapes, textures and nature elements, that remind places that is possible to relax, be calm, explore personal emotions and have a chance to find ourselves. The colors chosen are associated to the brand values: courage; impact; honesty and collaboration, also connected to people emotions and needs.