Branding and Visual Identity for Fintech Startup Inter

Estudio Rebu shared a beautiful branding and visual identity project for Inter, one of Brazil’s dearest fintechs with millions of users. It’s kind of a hype really. But they needed a fresher brand strategy, voice & expression. We came up with a full guideline for inter: personality, values, purpose, blablabla. Then, we came up with a cool new look and logo. We made it simple, so they can make life simpler.

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  • Creative Directors: Pedro Mattos and Fernando Andreazi 
  • Designers: Pedro Mattos and Livia Nishibe
  • Copywriters: Fernando Andreazi and Felipe Valério
  • Typography: Daniel Sabino and Lucas Gini

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