Mixing through branding, graphic design and typography, we've always been fans of Kevin Cantrell. Learning more about Kevin's motto/philosophy, we'll find ourselves in a branding system filled with brand architecture, graphic marks, monograms, seals, badges and much more worth considering. We wouldn't say that Kevin's work is expressing a certain style of typography but through the years we can admit that he has put out incredible and inspiring works that explore many colour palettes and layered patterns.
We’ve talked about how great concepts with the right branding can work really well together. It’s all part of the image you are projecting to your users and what is the reflection of your goals vs what is the purpose of your brand. There’s many great products out there but there are unlikely known because of the poor branding.
Yesterday I posted about the work of Dylan Levionnoi and the many 90s references for his work had. Today, we will keep on with the same topic, perhaps because now I am aware, but It seems to be that there are more projects with a similar style. For this post, I would love to share the brand identity project that Elvis Benício and Lostctrl published on their Behance profiles titled Dear God. It does indeed have that 90s graphic design look.
The amazing people over at skinn branding agency created a super stylish brand identity for a new urban hotel concept called Upstairs Hotel.
Hrvoje Grubisic shared a beautiful brand identity and UX/UI design on his Behance profile for Uinetry™. You've probably noticed that we launched a new design and we focused on simplicity, so as you expect this project I am sharing with you here is another example of minimalist and still very elegant style. I love the grid system and how the whole system works so well, going from the logotype to collaterals and digital.
Fun story that is making the news lately, the original Blade Runner movie was released back in 1982 but here is the fun fact. The movie was set in the imaginary world of 2019, therefore in a few weeks we will ACTUALLY be in 2019. It's pretty cool to relive how they envisioned the future back in the early 80s. In relation to this story, we are sharing the brand identity for Future Future, a low-spirited & contemporary restaurant combining Japanese and Melbournian heritage.
We would like to share the work from Daphnie Loong and Daniel Tan who are creative directors from Kuala Lumpur, Malaysia. They recently shared the design of their studio that specialized in UI/UX, web design, interaction, copywriting and more. It's quite trendy seeing more and more illustrations integrated into UI designs which is quite amazing. It's really adding some character especially since nowadays UI designs are starting to look all alike. What do you think?
We would like to share the work of Andreas Leah who is an interaction designer based in New York, USA. He shared on his Behance for Iceberg Hotels in Iceland. He worked on the brand identity, graphic design and web design which is pretty fantastic and one hell of a project to take on. Plus the client is located in the stunning and beautiful country of Iceland.
There are certain projects that really get my attention, especially when it comes to branding and web. They are always very simple and I am one hundred percent sure that, that is the reason for me to love them. Have you try to design something simple and minimal without feeling that there's something missing, or that the whole design is not complete. That's the biggest challenge, how to find the balance.
We would like to feature the work from Matheus Gomes who is a graphic designer and art director based in São Paulo, Brazil. We are showcasing more specifically his project for Bente Tattoo Studio. Founded in July 2018 by Bente Berg, a tattoo artist where the studio is based in Bergenhus, Bergen, Norway. Combined with photography, the graphic design is clean with an introductory serif font which is pretty unique for a tattoo artist. I must admit the photography really sets the tone really well.
Alex Townsend shared a brand identity project create for Beat School, a Houston based music publishing company comprised of music producers from around the US. The identity needed to be music related, simple and slightly urban. The result is a modernist mark with bold typography and a contrasting color palette. To inject a bit of personality into the brand, I couldn't help using a school materials aesthetic for the presentation.
Duesseldorf is a beautiful city in western Germany, we are taking a look at the first official TEDx event brand identity entitled: TEDxKoenigsallee. Designed by a local brand strategy & design agency, KittoKatsu GmbH has been making an incredible work. I particularly love the different types what we say "icons" based on the theme of "The Future of...". I also like the choice of repetitive colors used, it's somehow reminding me of Figma but still very elegant. Check it out!
Mortise Design is a brand designer & illustrator based in Tokyo, Japan. He recently shared a brand identity for Sushi Junction, it's a colorful design mixed with Japanese & Chinese cuisine. It's really a common thing in Japan seeing many brands taking on their packaging designs to attract customers with limited time and always-on-the-go. What's interesting about Sushi Junction, It is the first Japanese restaurant in India to offer a wide variety of food and inspired from Indian flavors.
When people ask why we run Abduzeedo, our answer is always, we are always looking for things that inspire us. We are also trying to find new projects before they get featured on other publications. There are some projects that we have to share even after they get featured because they are too good. That's the case of the brand identity project created by the awesome people at atipo ®.
Dieter Rams taught us that good design is "long-lasting" with his 10 Principles of Good Design. It's for me a sometimes, almost forgotten principle in the age of the internet. Everything has become so ephemeral with new trends popping up and people following immediately. The information as we all know has been commoditized, so everyone has instant access, it's the inevitable result of progress and I would never complain about it. So from time to time, I like to post some design projects published or shared a few years ago.
I don't speak Russian but I really like this brand identity and web design project that Vik — shared on his Behance profile for ITO. I don't know exactly what ITO is so I will focus my comments to the aesthetics. There are tons of things that make it worth sharing, but I would definitely start from the simplicity and color scheme. Sometimes it feels a bit too stark or difficult to read, but as a concept it works quite well in my humble opinion. I appreciate the fact that there are some prototypes and motion studies.
Yani & Guil shared a beautiful brand identity project for Salon Berlin. The heads of Salon Berlin reached out at us to bring to life a whole new series of men’s care products from the ground up. After a deep process of investigation, proof and error with all their barbers and us, «Berlin Genuino» was born, offering a lineup of natural products designed, created and tested by real barbers.
Happy Monday gang! Let's check the work from Freshblood Creative Services, a creative studio based in Moscow, Russian Federation. They recently released a brand identity project they worked for Mikron, a leading microelectronic enterprise in Europe. It's actually a redesign, they have kept the previous logo icon but they updated the typeface with a font that is slightly condensed. It's a nice look but I think where this is getting interesting, it's the inspiration welcomed for the quality of the print.
Mireldy shared a beautiful brand identity project they worked on for The Creative Republic, a regional creative communication festival held in Bihać, Bosnia, and Herzegovina.
h3l © shared a super cool brand identity project for Cargobot. The development of Cargobot's identity is inspired by classical modernism. His functionalist personality alludes to the simplicity of movement as the main identity axis. The briefing and corporate requirement raised design slogans based on concepts such as "friendly", "close", "direct" and "digital", among others.