GilBartolome Architects: Branding and Visual Identity Redefined

01/09 — 2025

by abduzeedo

Discover GilBartolome Architects’ refined branding and visual identity by Another Collective, emphasizing precision and artistry.

When GilBartolome Architects sought to redefine their branding, the challenge was translating their architectural philosophy into a cohesive visual identity. The Madrid-based firm, known for expressive, technically sophisticated designs, turned to Another Collective to craft a branding system that echoes their ethos of precision, simplicity, and impact.

At the heart of this rebranding lies the “dot” – a simple yet profound symbol that represents the inception of every project. This central motif unfolds across geometric patterns, modular grids, and layouts, establishing a sense of order and stability. The thoughtful incorporation of the dot serves as both a conceptual anchor and a visual identifier, reinforcing the studio’s deliberate approach to design.

Visual Language and Color Palette

Another Collective’s approach is deeply inspired by Swiss Style design principles, characterized by clarity, functionality, and timelessness. The palette of neutral tones—beige, black, white, and gray—reflects GilBartolome’s seriousness and sophistication. Meanwhile, white space plays a pivotal role, introducing a sense of refinement and clarity to the overall composition.

Strategic use of color in photography injects subtle warmth, ensuring that the identity feels approachable without straying from its professional tone. This balance is a testament to Another Collective’s ability to merge artistry with function seamlessly.

Amplifying Credibility Through Design

The resulting visual identity underscores GilBartolome Architects’ reputation for credibility and technical excellence. Every element—from modular layouts to neutral hues—works cohesively to convey a timeless elegance, mirroring the firm’s architectural achievements. The design system doesn’t merely capture attention; it establishes trust and communicates a narrative of meticulous craftsmanship.

The collaboration between GilBartolome Architects and Another Collective exemplifies how thoughtful branding can amplify a company’s values and vision. By anchoring their identity in precision and artistry, GilBartolome Architects have reinforced their place as a leader in architectural innovation.

Learn more about this visual identity project on Another Collective’s Behance page.