Oin Ye is a ceramic artist from Vietnam. He is more known regionally and sells selected products at exhibitions or art markets. For Oin Ye next exhibition "Collection 2" Studio Fabio Biesel were allowed to develop the branding and visual identity work.
Studio Fabio Biesel created print and editorial products like posters, a catalog, cards, etc. The result is really impressive and very personal.
We want the brand to recognize the Asian culture. — Studio Fabio Biesel
Basic Idea: It's all about culture. From the beginning the designers were looking for something very cultural and personal. They found the sketches and the artist's handwriting very strong and memorable. So they used these as the basis for the entire identity.
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