Branding and Packaging Design: Bunny Hill


Bunny Hill is an branding and packaging design project created and shared by Pavel EmelyanovIrina Emelyanova and Anatoly Vasiliev on their Behance profiles. Bunny Hill is an online shop of toys and goods for kids interior, focused on beauty and quality.

All products are made from sustainable materials, according with the highest international standards. They are created with love and care about kids, but perfect for adults too. The art direction translated that in my opinion, with a super simple and elegant visual language.

The range includes a large selection of goods from Scandinavian brands. This was the starting point for branding identity design. Simple and clear logo got smooth and rounded shapes. White color, inherent in the traditional Swedish design, imparted shining, warm and friendly atmosphere. For Bunny Hill there were also refreshed packaging concept and official website.

  • Art-direction and packaging design: Pavel Emelyanov
  • Photo set: Pavel Emelyanov, Irina Emelyanova
  • Photograph: Anatoly Vasiliev

Branding and Packaging Design

Written by

Fabio Sasso

I'm a Brazilian product designer based in Oakland, California currently working for Google as a Staff Designer. I am also the founder of Abduzeedo, an award-winning digital publication about design and a personal project that has become the source of inspiration for millions of designers and enthusiasts.