We all have our sort of metaphors of what exactly is an Art Director and what does it do exactly. Our image of ourselves as Mad Men is hugely not realistic but in fact, they do much more than what others will think.
Fred Nerby is designer from Australia who has an impressive expertise to make design concepts for huge brands, such as Facebook, Nike and Twitter. So this time he made an awesome work for the well known soccer team FC Barcelona. Well, the images talk by themselves!
FC Barcelona and its football philosophy have become synonymous with slick, stylish and, more often than not, mesmerizing attacking football connecting fans around the world.
Take a look below in some parts of the project and go to read the full case study on his Behance.