To follow up from yesterday's project by a student/designer-in-the-making, we are featuring another project in product design concept.
A studio from Monterrey, Mexico decided to create their own sneaker. Being a sneaker lover myself, I can totally see an excitement to create your own shoe. Say hello to the SHIFT F1 by the creative studio SHIFT. Exploring the footwear design with a modular structure composed of 4 different elements allow users to create a personalized design with a futuristic layered look. The Shift F1’s where designed with a custom buckle system showcasing the Shift sports logo over an industrial buckle frame for an extra secured fit and support. It's quite a colorful concept and it's definitely a fun aspect to give users the possibility to accessorize their add-ons and more. Would you buy a custom shoe by SHIFT? We would.
As intense sneaker lovers and designers, we decided to create our own sneaker design. The Shift F1’s broaden our design language, while setting an exercise to experiment and explore the future of footwear design.