OPX Studio recently created a series of 3D numbers for an education-focused publication, designed by Made Up Studio, that is both visually stunning and thought-provoking. Titled "OPX Studio: Imperial Business School '9 Digital Transformation Mistakes'", the project is a perfect example of how design can be used to communicate complex ideas in a simple and engaging way.
The brief for this project was to create a series of 3D numbers that would suggest change within the shape itself, without any literal reference to digital transformation. The designers at OPX Studio were able to accomplish this by utilizing a stylish orthographic projection perspective that gives the numbers a three-dimensional feel.
The color palette for the project is fresh and contemporary, with a soft red that provides a pop of color without being too overwhelming. The mix of lines and pattern textures in the design adds depth and interest, while also helping to convey a sense of movement and change.
What is particularly impressive about this project is the way in which it is able to communicate complex ideas in a simple and accessible way. The nine digital transformation mistakes that are highlighted in the publication are each represented by a number, which allows readers to quickly and easily understand the key points of the article.
Overall, OPX Studio's series of 3D numbers for the Imperial Business School publication is a fantastic example of how design can be used to communicate complex ideas in a simple and engaging way. By avoiding any literal reference to digital transformation and instead suggesting change within the shape itself, the designers were able to create a visually stunning and thought-provoking design that is both beautiful and functional. If you're looking for inspiration for your own design projects, this is definitely one to check out!
For more information make sure to check out Made Up's website