This is a great case study of Mindbits new branding and App design.
The TOOWAY app service was created to help people with making decisions. Users can vote anonymously on whether they think a choice might be right or wrong and, in the same way, post a problem to be evaluated by fellow users. On a more casual note, TOOWAY was also made to share opinions on curious everyday occurrences and more trivial events. By using a specific hash tag, it enhances accessibility. the main design concept was set to be minimalistic and easily accessible, but there was also a focus on making the interface emit a cozy atmosphere.
- Hyemin Yoo
- Taehee Kim
- More on the project via Behance