You just gotta love when companies go out of their ways to create sustainable products made of 100% recycled material.
Levi's and famed multimedia artist Doug Aitken announced a new project,Station to Station: A Nomadic Happening that will connect artists, musicians and creative pioneers with diverse communities, pushing art and culture outside of institutional constraints. A public art project made possible by the Levi's® brand, Station to Station will raise funds through ticket sales and donations to support non-traditional programming at seven partner museums around the US.
Over the course of three weeks this September, a train will travel from Atlantic to Pacific making ten stops along the way. At each stop, Station to Station will curate leading figures from the art, music, culinary, literary, and film worlds for a series of cultural interventions and site-specific happenings. The Aitken designed train turned kinetic sculpture will act as a cultural studio— globally broadcasting unique content and experiences from the stops as well as on the moving train. Long after departing the last station, Station to Station will leave an indelible creative mark on its local and global audience—opening eyes and shifting perceptions.
Artists scheduled to collaborate to bring Station to Station to life include Kenneth Anger, Olaf Breuning, Peter Coffin, Urs Fischer, Meschac Gaba, Liz Glynn, Carsten Holler, Christian Jankowski, Aaron Koblin, Ernesto Neto, Jack Pierson,Stephen Shore, Rirkrit Tiravanija, and Lawrence Weiner; musicians Ariel Pink, Charlotte Gainsbourg, Connan Mockasin,Dan Deacon, David Longstreth of Dirty Projectors, Eleanor Friedberger, Nite Jewel, No Age, Savages, and Twin Shadow;writers Dave Hickey, Barney Hoskyns, and Rick Moody; and chefs Alice Waters and Leif Hedendal, and the Edible Schoolyard Project. More participants will be announced throughout the summer.
With funding for cultural programs and the arts increasingly compromised, Station to Station will establish a revolutionary endowment model to address this need. Station to Station will distribute funds from ticket sales and donations among its partner institutions to support programs and exhibitions in 2014 that embrace Station to Station's pursuit of new artistic models and creative collisions.
Station to Station is being made possible by the support and collaboration of the Levi's® brand. For more than 140 years, the Levi's® brand has been equipping pioneers with the clothing they need to "Go Forth" and change the world. Yesterday's pioneers explored on a journey from east to west, laying the tracks across the original frontier. Today's journeys are measured in ideas, not miles. History has shown that through collaboration of a few we can inspire action among many. Station to Station brings this spirit of collaboration to life and invites Levi's fans around the globe to take part in a new exploration of the modern frontier.
Doug Aitken, widely known for his innovative fine art installations, is at the forefront of 21st century communication. Utilizing a wide array of media and artistic approaches, his eye leads viewers into a world where time, space, and memory are malleable concepts.
"This is a fast moving cultural journey, a constant search over the new horizons of our changing culture. Grounded in some basic questions—Who are we? Where are we going? And, at this moment, how can we express ourselves?—our intention is to create a modern cultural manifesto," said Aitken. "For a short time, the most interesting place in the country will be a moving target."
Following the cross-country experience, the project will continue to evolve through the museum program, the release of a Station to Station documentary, and a published book.
Station to Station stops include:
- September 6, 2013 New York, New York
- September 8, 2013 Pittsburgh, Pennsylvania
- September 12, 2013 Minneapolis/St. Paul, Minnesota
- September 14, 2013 Chicago, Illinois
- September 16, 2013 Kansas City, Missouri
- September 20, 2013 Lamy/Santa Fe, New Mexico
- September 22, 2013 Winslow, Arizona
- September 24, 2013 Barstow, California
- September 26, 2013 Los Angeles, California
- September 28, 2013 Oakland/San Francisco, California
Details about each happening—including ticket on-sale dates—will be announced at a later date. You can check out more information at http://stationtostation.com/