Pinterest, a social media platform has registered 300 million monthly actives, a 30% increase on a year ago. I personally thought people were not using this platform anymore but they still do, great news for Pinterest.
Agata Tobys shared a beautiful brand identity post on her Behance profile. It's for the RESQ Restaurant, a pop-up type of restaurant like a mobile style (in the spring - summer season filled with mobile food trucks). It's also restaurant which saves food from wasting through a responsible way of acquiring ingredients (fruits and vegetables with visual defects obtained straight from the manufacturers other products with ending expiration date obtained from store and bakery magazines) as well as education ( all brand communication based on the idea, do not waste food).
From the super clever name that aligns really well with their missing, to the elegant printed collaterals, there are so many things to love about this brand identity project. Make sure to also check out Agata Tobys' portfolio for more awesome projects.