Discover how Studio Aya uses motion design to breathe life into brands, weaving captivating narratives through movement inspired by childhood wonder.
Studio Aya doesn't just create animations; they craft experiences. Founded in 2010 by Ryūtarō Mihara, the studio embodies a deep-seated passion for bringing brands to life through the power of motion design. This isn't about flashy effects or fleeting trends; it's about capturing the essence of a brand and expressing its personality through movement in a way that resonates with audiences.
Ryūtarō's journey began with childhood fascination. He was captivated by simple objects in motion – kendamas, spinning tops, yo-yos – their graceful trajectories sparking a curiosity about physics. While this initial exploration led him down the path of science, he soon realized his true calling lay in the realm of artistic expression.
Motion design and animation offered the perfect blend of technical skill and creative freedom. After honing his craft at various studios and agencies, Ryūtarō embarked on a journey to build his own vision: Studio Aya.
The studio's recent rebranding, spearheaded by Paulo Rogerio – Brand Design, beautifully encapsulates this philosophy. Inspired by Ryūtarō's playful childhood memories, the new visual system is both sophisticated and inviting. It reflects Studio Aya's dedication to movement, conveying a sense of energy and dynamism that transcends static branding.
This unique approach sets Studio Aya apart. They understand that brands are more than just logos; they are stories waiting to be told. Through motion design, they breathe life into these narratives, crafting experiences that engage viewers on an emotional level.
As Ryūtarō states, "情熱が私たちをここまで導いてくれました。そしてこれからも私たちを前進させ続けるでしょう。" - A passion has brought us this far and will continue to drive us forward.
Studio Aya's unwavering commitment to their craft is evident in every project they undertake. Their work serves as a testament to the power of motion design in creating meaningful connections between brands and audiences. They prove that even the simplest movements, when infused with creativity and passion, can have a profound impact.
Branding and motion design artifacts
