RRA Branding

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I am sure that if I didn't pursue a design career I would try to become an architect. There's a lot of things in common in terms of process in my opinion. I always wax poetic on the topic with my great friend Fabiano, a writer here on ABDZ and architect. When I see the work of RRA I know the reason I love architecture and design.

RRA is an award-winning architecture firm based in Oslo. The simple forms that create the identity is based on Reiulf´s hand-sketches and are making the base of the identity. The primary color is grey, taken from the structure, concrete and rock ground that makes the foundations of all projects. The architecture was to stand out for itself, so our goal was to simplify the identity as much as possible.

For more information check out RRA website.

Written by

Fabio Sasso

I'm a Brazilian product designer based in Oakland, California currently working for Google as a Staff Designer. I am also the founder of Abduzeedo, an award-winning digital publication about design and a personal project that has become the source of inspiration for millions of designers and enthusiasts.

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