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Inspiring Visual Identity Construction Guides

When we see a symbol or a custom designed typeface of a logo we tend to forget how much work was put into not only the graphic elements but the ideas and goals behind that design. There are very important details that make a good visual identity, from the right color choice to the construction guide of the elements in which all the adjustments are done and proportions are defined. It's in my opinion one of the coolest parts of the design process of visual identities. In this post I've selected some visual identity projects from Behance that illustrate a little bit of this attention to the details and the beautiful work done on the projects that follow. I'm sure they will also inspire you to do the same with your future projects. SDP Kaleidoskop By Rene Bieder ApexBrasil St-thermohus By Sebastian Gram Corporate visual identity management involves the planned maintenance, assessment and development of a corporate visual identity as well as associated tools and support, anticipating developments both inside and outside the organization, and engaging employees in applying it, with the objective of contributing to employees' identification with and appreciation of the organization as well as recognition and appreciation among external stakeholders. - Wikipedia SILVER STONE By Cheltsov Kirill ajeva By Julian Hrankov Danish law company Leoni Advokater By Hello Monday Eastgate By Creative United

Elegant and Creative Branding Works

Visual Identities or brands are the first contact people have with your company, it's like the image of your company how we see it at first sight, that's why a good visual identity is becoming very important. Today the user experience is what makes the difference and the best way to create this experience is through design. In this post we will show you some elegant and creative brand works. These projects were selected browsing several others at Behance. Muggie Ramadani ( Muggie Ramadani runs a studio called shortened to MRDS. Specializing in clean, effective and well thought out design they always succeed in communicating well. The work speaks for itself, bold typography with strategically planned brand aesthetics. No one can be unimpressed by the work this studio puts out. Project: KönigArchitektur Project: Max Chocolatier Denis Olenik ( Denik Olenik is an independent brand developer based in Belarus. His style incorporates gorgeous colors with interesting geometric shapes. Structured and well planned identity work that is always recognizable. The work designed by Mr. Olenik is always more than impressive. Project: Avivo Project: Starbaltic Robinsson Cravents ( Robinsson Cravents is another independent designer who has a real talent for unique and outstanding logo design work. The brands he develops carry a strong unique style that is quickly drawing attention. A nice classic look with a clean modern approach. Project: HRJ Sam Gretti's Signature Slices Laboratory ( The Laboratory is an American studio run by three young professionals. The work is clean and consistent and always communicate perfectly without any loss. Their use of interesting materials makes some of their work a supremely outstanding example of practical modern design. Project: Freq Nightclub Project: Radioscope Networks This articles was written and sent to us by Candice Coca. If you want to share your inspiration with us just send them via email to Thanks a lot Candice :)