African Bloom Holdings - Brand Identity & Presentation Design

Si Maclennan shared a branding, visual identity and presentation design for African Bloom Holdings, a consumer goods company in the cannabis product market. African Bloom manages a diverse brand platform, and creates value by giving consumers access to best-in-class products, designed to satisfy key segments within the medical, wellness, and recreational markets. The company needed a corporate identity and various elements to support fundraising efforts.

The African Bloom logo is inspired by the Strelitzia, or "Bird of Paradise" flower - a species of flora endemic to South Africa, and a national symbol of the region. The flower was chosen as a way to bring naturally inspired shapes into the logo without turning to cannabis leaves that are ubiquitous in the industry. The flower is rendered in a minimalist geometric style that gives it a distinctly African feeling, while retaining a modern look.

 

african Business Cards cannabis CBD Flowers geometric Identity Design miminalist Stationery Web Design african Business Cards cannabis CBD Flowers geometric Identity Design miminalist Stationery Web Design african Business Cards cannabis CBD Flowers geometric Identity Design miminalist Stationery Web Design african Business Cards cannabis CBD Flowers geometric Identity Design miminalist Stationery Web Design african Business Cards cannabis CBD Flowers geometric Identity Design miminalist Stationery Web Design african Business Cards cannabis CBD Flowers geometric Identity Design miminalist Stationery Web Design african Business Cards cannabis CBD Flowers geometric Identity Design miminalist Stationery Web Design african Business Cards cannabis CBD Flowers geometric Identity Design miminalist Stationery Web Design african Business Cards cannabis CBD Flowers geometric Identity Design miminalist Stationery Web Design african Business Cards cannabis CBD Flowers geometric Identity Design miminalist Stationery Web Design african Business Cards cannabis CBD Flowers geometric Identity Design miminalist Stationery Web Design

For more information make sure to check out Si Maclennan on

Download our mobile app

Try our new iPhone and iPad app

Brought to you by