Branding for Edison Botânica & Bar

Diego Carneiro shared this branding project more than one year ago and to my surprise we somehow missed it. But it’s never too late to feature inspiring projects like this one. Edison Botânica & Bar is a concept bar inspired by Thomas Edison, created by the 134office crew, to deliver a fantastic experience inside of the São Paulo's madness. We mixed the awesome Edison lamps and the cozy ambient of botanical gardens.


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I'm a Brazilian product designer based in Oakland, California currently working for Google as a Staff Designer. I am also the founder of Abduzeedo, an award-winning digital publication about design and a personal project that has become the source of inspiration for millions of designers and enthusiasts.

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