Branding for self-driving car tech Ghost

Play Studio shared a branding and visual identity for Ghost Locomotion, a company that offers technology that  turns the car you already own into a self-driving one. 

We helped create an aura of trust around this high-tech product of the future with a high-end mark that took a minimalist approach to human touch.

Advertising  art direction  identity Label logo Packaging san francisco typography   visual identity self-driving carAdvertising  art direction  identity Label logo Packaging san francisco typography   visual identity self-driving carAdvertising  art direction  identity Label logo Packaging san francisco typography   visual identity self-driving carAdvertising  art direction  identity Label logo Packaging san francisco typography   visual identity self-driving carAdvertising  art direction  identity Label logo Packaging san francisco typography   visual identity self-driving carAdvertising  art direction  identity Label logo Packaging san francisco typography   visual identity self-driving carAdvertising  art direction  identity Label logo Packaging san francisco typography   visual identity self-driving carAdvertising  art direction  identity Label logo Packaging san francisco typography   visual identity self-driving car

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