Branding Concept for Next Generation Transportation

Braz de Pina shared a super complete branding project for a fictional company called HyperCommute. The project was part of an interview process, but for me what is more important to highlight it is the step by step design process, from problem definition, references/inspiration, concepts to the final solution. On top of that, the whole presentation has an impeccable visual design, which highlights the Braz specialization in branding, marketing and more traditional graphic design work. I am a fan and I hope you enjoy going through this project as much as I did.

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