UNBLACKIT by Backbone Branding is a packaging design project. Taking into account nowadays’ great variance of dairy products and its abundance on the retail.

Backbone Branding designed UNBLACKIT as a packaging project. UNBLACKIT Taking into account the great variety of dairy products and its abundance on the retail shelves nowadays, eye-catching design and unique selling proposition of a product are an absolute necessity to stand out.. Every face of the box or label presents a clear point of visual dominance The result reads as deliberate work where typography, color, and material choices carry equal weight.

Packaging Design

The project sits in the broader conversation around packaging design, where specific material decisions matter more than overall concept. Backbone Branding treats every visible choice as part of the system, and the work gains from that discipline. Within the packaging space, sustained attention to the details is what separates a memorable project from a generic one.

See the full project by Backbone Branding on Behance.

UNBLACKIT hero shot — packaging design by Backbone Branding
UNBLACKIT detail view — packaging design by Backbone Branding
UNBLACKIT system overview — packaging design by Backbone Branding
UNBLACKIT composition detail — packaging design by Backbone Branding
UNBLACKIT alternate view — packaging design by Backbone Branding
UNBLACKIT application detail — packaging design by Backbone Branding
UNBLACKIT context shot — packaging design by Backbone Branding