visual identity

Alive Parts — Branding and Visual Identity

DEBUT's design team shared a beautiful branding and visual identity project for Alive Parts. With the motto “We believe technology is at its best when it feels alive”, the designers from DEBUT looked from inspiration in the 80s, my favorite decade and by now you know where this is going. The clever idea of making two letters with pixelated parts was genius in my opinion and kept the ID fresh but still with that retro feel. 

Branding & Art Direction for Fabricate Studios

Studio NinetyOne is a creative studio based in London, United Kingdom. They have shared the branding and overall art direction they have worked on for 'Fabricate Studios', which is (as I quote) "a lighting company with a singular purpose: to inspire and empower designers of light." The branding is minimal in terms of the visual direction but what takes it to another level. Art Direction. I just love how Studio NinetyOne was able to level up their client's branding by setting such a mood with these fancy neons and lighting. Quite astonishing!

Impero's Bold Identity Rebrand and Site

Recently Impero has unveiled a new and fresh rebrand of their visual identity and web experience. Released near the end of 2020, we are welcomed with a refresh that is bold in typography and seduced by a vibrant accent color. Beyond its principles, I think it's cool they included 'motion principles' which is something we rarely see in visual identity rebrand. Quite unique! Another detail that you would come to appreciate is the usage of the project facts and quotes you will stumble across during your browsing experience.

The Brand Identity of the Kiruna Forever Exhibition

Delightful to share about the work of Magdalena Czarnecki, she is a talented graphic designer, art & creative director based in Stockholm, Sweden. We are sharing the collaborative project she worked on for the Kiruna Forever exhibit.

Branding and Visual Identity for the Menomadin Foundation

The fine folks from Designit are back with another case study covering their collaboration on the branding & visual identity for a non-profit The Menomadin Foundation and their 'mission-based' approach to social impact. Another project where Designit shines on how they approach through research to learn more through field research and our co-creation workshops. First of all, what strikes me the most from this brand identity is the logo for the Menomadin Foundation.

Logo Design & Identity for Schiffsmesse Wien

A couple of weeks ago, I was fortunate enough to travel. Yeah it's becoming quite an eventful thing now with the current pandemic that never ceases to end. It was for a small vacation and we decided to visit the country of Austria, more precisely the cities of Vienna and Salzburg. I will be putting together a series of photos and wallpapers for you all. Located in the east part of the Danube, it's a charming city that owes its music heritage including Mozart, and Beethoven for example.

Branding and Visual Identity for Pure Luxe Magazine

Pure Luxe is a daily online and biannual print magazine covering luxury lifestyle. The branding and art direction is simply beautiful and the designer behind it is Lucas Berghoef After three years the brand sits among the most visited Dutch sources for inspiration in the areas of luxury living, cars, yachts and private jets, among other high-end culture. Lucas Berghoef created the new logo and visual identity for Pure Luxe to further develop the brands sophisticated style. 

Sci-fi & Cyberpunk inspired Branding for Paradigmal

Sabbath Studio is a branding studio based Monterrey, Mexico. They shared a branding project wholly inspired by Dystopian Futures, Cyberpunk, Sci-fi / Neo-noir Cult Films & Anime themed aesthetics by client request. Let's just mention that again: 'by client request'. This is so cool and the result is just perfect and true representation of that cult era that we dearly love.

Unique Branding & Packaging Design for Volume Portable Cocktail

Yura Park and Ching-Fa Lung shared a quite unique branding, packaging design and visual design project for Volume. Volume a portable cocktail experience. The name for this brand was inspired by alcohol by volume(ABV). Alcohol by volume is a standard measure of how much alcohol is contained in a given amount of an alcoholic beverage.

Elegant Branding and Visual Identity for August

The folks over at Carla have created a quite elegant branding and visual identity project for August, a skin care product based in New York. Having good skin is worth its weight in gold, but not at the cost of our own sanity. It’s important to question ourselves as to why we engage in these behaviors and prompts us to question the pressure that the beauty industry instills in all of us. Whether we are actually engaging in an effort to practice self-care, or succumbing to the beauty industries pressures of what ‘we should be doing with our skin’.

Colorful Branding and Visual Identity for G7 Group

David Silva shared a colorful branding and visual identity he created for the G7 Group in Brazil. The Group G7is part of Semesp Corporate University network, which aims to train and qualify professionals from higher education institutions, disseminating knowledge, techniques and values ​​considered fundamental to the success of higher education in Brazil.

Visual identity for French Ministry of Culture

Graphéine is a brand design agency based in Paris, France. They have shared through via their Behance, the new visual identity for the French Ministry of Culture. The Ministry's logo was initially designed back in 1989 by Pippo Lionni and later in 1999, the logo of the French Republic was added.

Simplicity at its best with Circula visual identity

Sofia Dimitrova, Atanas Teodosiev and Jenny Tsaneva shared a branding and visual identity project for Circula, a company that struck them only as a young and determined name on the market, that would not be the whole picture, however.

Branding & Visual Identity for Artificial Intelligence in Wealth Management Conf.

I have been living in Switzerland for almost 8 months now, it's definitely a slower pace than what I am used to but I am definitely enjoying it. I just love how close to nature you really are and the momentum of stress is almost non-existent. Following up, I love to discover designers or featuring interesting things on the blog. Let's take a look at this branding and visual identity for a conference, Artificial Intelligence in Wealth Management. Designed by the fine folks from Alto Crew

Branding & Visual Identity for 121

121 is a partner agency of the DDB Group based in Lima, Peru. They collaborated with the fine folks from Hueso Studio on creating a visual identity and branding that would express and demonstrate an emotional social connection with their clients and target audience. Looking at the visual approach on this design, it reminds you of the good old' days of design by giving a nod to the 70s with the colors, lines and gradients?

Sanatorija Gin Bar Branding and Visual Identity

Holy Affair was approached by gin aficionados who wanted to open the best gin bar in the country. Their ambition needed the corresponding identity for the new brand. In recent years Vilnius city has seen a major rise in the HoReCa market. A vast quantity of newly opened bars, cafes, and restaurants have engaged in a ruthless competitive fight. To shine in this environment a new bar needed a distinctive brand identity and a strong message that could reach customers who have seen it all.

Brand Identity for Brazilian Soccer Team Goias

We have published tons of incredible brand identity articles here on ABDZ since we started. These projects were for all sorts of businesses but we never had one for a soccer team, at least until today. BR/BAUEN Design Group shared this beautiful redesign project for the visual identity of one of Brazilians big soccer teams, Goias. It’s a very thorough project that goes from the mark to uniforms and marketing material.

House of Donuts Playful Visual Identity System

Donuts, oh donuts! It’s hard to resist the temptation of those little fried pieces of dough. To make things even harder Mariana Font and César Romero created a colorful and fun visual identity for House of Donuts. By playing with typography, colors and pattern they created a beautiful system that is playful but super modern and elegant. I personally love the packaging and printed materials. The website is awesome great, especially the hamburger menu.

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