If there's one thing that really inspires me is brand identity projects. I told this millions of times but every time I see a new branding project, or a visual identity manual that is beautifully done I get excited and need to share here on ABDZ.
Bia Janoni shared a beautiful branding and visual identity for LOAF an artisan bakery from Balneário Camboriú that produces bread with organic flour and long fermentation. This is the secret to a crusty and dense bread - but at the same time airy - with easy digestion and unique flavor of all recipes. Every week a new batch of traditional and special bread is prepared for single orders or in a monthly subscription mode - known as Club LOAF. General packaging options and layout of business cards, tags, menus, discount coupons, flyers, stickers, website, newsletter and posts to social networks were created. We strive to highlight the experience in eating a complete, healthy food, without preservatives or chemical additives + all the LOAF caring for the visual identity.
For more information make sure to check out Bia on