We have seeing many companies like Facebook, Google and Apple; all taking their turns into VR/AR. What happened if it was designed to a level of a fashion brand? What would have been the approach?
Huisu Jo shared an industrial design project that would solve one of the biggest issues I have today with working from home, light or the correct lighting for video-conference. 'Hook' allows people to adjust the position of the lights they need according to the situation.
The idea got inspiration from 'Dongmyo' which is a traditional Korean market where everything is used as the 'most convenient way'. The project began, observing people's behavior in 'Dongmyo' and looking for new uses for things. “Among them, I was inspired by the fact that hangers are used as the easiest way to place things where users wanted them.” — added Huisu.
Below you can see a bit more behind how Mr. Jo went from the idea to execution.
All parts are made by pipe banding, lathe processing, and metal spinning