Manifest, the unified brand communications agency, has unveiled its new branding, website, and corporate structure. The agency's in-house brand strategy team designed the new identity to reflect its mission of building brands that change the world. Manifest's growing network of studios and its unified strategic approach is at the forefront of the brand.
As a credible alternative to the status quo, Manifest needed a brand to match its ambitions. The agency's position in the industry has shifted, and it is no longer seen as a thorn in the side of the agency establishment.
Manifest's new look is all about simplification, ensuring that its client work remains front and center. The brand facets, from the website to the typeface and color palette, are designed to elevate the vernacular and not overcomplicate things. The brand's interstitials and tone of voice guidelines ensure that the Manifest tone remains intact.
Manifest believes that a successful brand is one that works for everyone connected to it, and the agency has developed its identity and brand system with this in mind. With six studios across the globe and a 24-hour unified creative cycle, Manifest is committed to Diversity, Equality, and Inclusion, and it frequently features in Best Place to Work lists.
We believe a successful brand is nothing if it can’t work for everyone connected to it and that’s why we developed our identity and brand system with our people in mind — laying solid foundations that give us the chance to express ourselves as an agency.
But as striking as a minimal branding can be, we didn’t want to lose the Manifest tone and have brought this to life through brand interstitials and in our Tone of Voice guidelines.
Following three years of record growth, Manifest recently opened its sixth studio in Los Angeles, California, joining teams in London, Manchester, Stockholm, New York and Melbourne to provide a 24-hour unified creative cycle. As well as its new B-Corp status, Manifest was first agency to achieve full Blueprint status for its commitment to Diversity, Equality and Inclusion, frequently features in Best Place to Work lists and has launched numerous positive-impact joint ventures outside of the creative industries, such as Ecologi.com, Raws and Cofndrs.
Check us out at manifest.group or on insta.
